---
title: Paperform Blog | Paperform
description: Helpful guides, inspiring stories, and product updates from Paperform.
url: "https://paperform.com/blog/7"
type: static
generatedAt: "2026-10-12T00:04:57.504Z"
---

# The Formula.

Real-life stories, trends, and strategies to help you grow your business.
             [All](/blog/1/) [Form Tutorials](/blog/c/tutorials/1/) [Comparisons & Alternatives](/blog/c/software/1/) [Integrations & Automation](/blog/c/automation/1/) [HR & Hiring](/blog/c/hiring/1/) [Marketing & Lead Gen](/blog/c/marketing/1/) [Ecommerce & Payments](/blog/c/ecommerce/1/) [Surveys & Data Collection](/blog/c/surveys/1/) [Small Business Tips](/blog/c/small-business-tips/1/) [Inside Paperform](/blog/c/inside-paperform/1/) [Product](/blog/c/product/1/) [Papersign](/blog/c/papersign/1/)    New         [Integrations & Automation](/blog/c/automation/1/)  [The 30 best Paperform integrations for marketers](/blog/marketing-integrations/)

Paperform connects natively to Google Drive, Mailchimp, ActiveCampaign, and dozens of other marketin...
    [Eliza Frakes](/blog/authors/eliza/1/)          [Product](/blog/c/product/1/)  [Collect feedback in style with the new rating field](/blog/new-rating-field/)

Introducing a new, visually engaging way to collect feedback from customers, users, or colleagues.
    [Jack Delaney](/blog/authors/jack/1/)          [Product](/blog/c/product/1/)  [Transformed: The Story of Paperform’s New Visual Identity](/blog/paperform-rebrand-announcement/)

Paperform has a fresh new look! In this post, we give a behind-the-scenes look at the process—from t...
    [Jack Delaney](/blog/authors/jack/1/)          [Form Tutorials](/blog/c/tutorials/1/)  [8 Ways to Use Conditional Logic for Smarter Forms](/blog/conditional-logic/)

Conditional logic can personalise your respondents’ experience and ditch irrelevant questions. Here ...
    [Laura Wilson](/blog/authors/laura/1/)          [Product](/blog/c/product/1/)  [A Brand New Image Editor to Revolutionise Your Designs](/blog/a-brand-new-image-editor-to-revolutionise-your-designs/)

Our new Image Editor empowers anyone to import, edit and optimise images without leaving Paperform.
    [Jack Delaney](/blog/authors/jack/1/)          [Surveys & Data Collection](/blog/c/surveys/1/)  [Double-Barreled Questions: What They Are and How to Fix Them](/blog/double-barreled-question/)

A double-barreled question asks two things at once but only allows one answer, quietly wrecking your...
    [Eliza Frakes](/blog/authors/eliza/1/)          [Comparisons & Alternatives](/blog/c/software/1/)  [In-depth Review: SurveyMonkey vs. Alchemer vs. Paperform](/blog/surveymonkey-vs-surveygizmo/)

Looking for the best form builder for your business? In this guide we look at how SurveyMonkey, Surv...
    [Eliza Frakes](/blog/authors/eliza/1/)          [Small Business Tips](/blog/c/small-business-tips/1/)  [How to Start an Online School (Steps, Delivery Models, and Tools)](/blog/how-to-start-an-online-school/)

Running an online school is a different job to teaching a single course. Here's how to pick a delive...
    [Martin Gessner](/blog/authors/martin/1/)          [Small Business Tips](/blog/c/small-business-tips/1/)  [5 Ways to Simplify the Holidays with Paperform](/blog/simplify-the-holidays-with-paperform/)

Maybe the most wonderful time of the year can also be a little… stressful. Luckily, you can use Pape...
    [Eliza Frakes](/blog/authors/eliza/1/)          [Inside Paperform](/blog/c/inside-paperform/1/)  [4 Boys, $2 Million: A Reflection on 5 Years of Paperform](/blog/five-years-of-paperform/)

I couldn't let Paperform's five year anniversary go by without reflecting on how much we've grown, b...
    [Diony McPherson](/blog/authors/diony-mcpherson/1/)          [Product](/blog/c/product/1/)  [Introducing a New Integration with Adobe Creative Cloud](/blog/paperform-for-adobe-creative-cloud/)

With our new Adobe Creative Cloud integration, it's easier than ever to maintain brand consistency a...
    [Paperform](/blog/authors/paperform/1/)          [Small Business Tips](/blog/c/small-business-tips/1/)  [How to Improve Customer Experience (and Why It's Important)](/blog/how-to-improve-customer-experience/)

Paperform is often the first tool businesses use to collect the feedback that drives a better custom...
    [Savan Kharod](/blog/authors/savan/1/)          [Marketing & Lead Gen](/blog/c/marketing/1/)  [Why Putting up a Paywall Is the Right Move for Your Content](/blog/put-content-behind-paywall/)

A paywall is a barrier that blocks access to content until a visitor pays or hands over an email add...
    [Laura Wilson](/blog/authors/laura/1/)          [Small Business Tips](/blog/c/small-business-tips/1/)  [How to Respond to Negative Feedback and Turn It Into Growth](/blog/negative-feedback/)

Negative feedback is hard to hear, but ignoring it costs more than listening. Here is a practical fr...
    [Laura Wilson](/blog/authors/laura/1/)          [Comparisons & Alternatives](/blog/c/software/1/)  [In-depth Review: Typeform vs. Google Forms vs. Paperform](/blog/typeform-vs-google-forms/)

In this guide, we compare and contrast the features of three of the best form builders on the market...
    [Jack Delaney](/blog/authors/jack/1/)          [Small Business Tips](/blog/c/small-business-tips/1/)  [110 Online Course Ideas (With Real-Life Examples for Inspiration)](/blog/online-course-ideas/)

Want to start your own online course? We've curated a colossal list of 110 online course ideas, plus...
    [Baidhurya Mani](/blog/authors/baidhurya/1/)          [Marketing & Lead Gen](/blog/c/marketing/1/)  [Event Landing Pages: How to Drive Registrations, Ticket Sales, and Sign-Ups](/blog/event-landing-pages/)

An event landing page needs to do more than look good. It has to handle registrations, ticket tiers,...
    [Laura Wilson](/blog/authors/laura/1/)          [Form Tutorials](/blog/c/tutorials/1/)  [How to Add a Contact Form in WordPress](/blog/wordpress-contact-form/)

With Paperform's WordPress plugin you can add a beautiful contact form to your WordPress website in ...
    [Jack Delaney](/blog/authors/jack/1/)          [real-life wins](/blog/c/real-life-wins/1/)  [Conquering Conflict with Creativity](/blog/in-place-of-war-conversations/)

We sit down with Ruth Daniel, CEO and Artistic Director of In Place of War, to discuss their cause a...
    [Alexander Noles](/blog/authors/alexander-noles/1/)          [real-life wins](/blog/c/real-life-wins/1/)  [A New Dream for Humanity: A Conversation with Mario Trigueros](/blog/pachamama-alliance-conversations/)

We sit down with Mario Trigueros, the Managing Director of Pachamama Alliance, to discuss their caus...
    [Alexander Noles](/blog/authors/alexander-noles/1/)