---
title: "Best Form Builders for 2026: 12 Tools Ranked | Paperform"
description: We ranked 12 form builders on pricing model, logic depth, payments, integrations and compliance. See which ones meter your growth and which ones don't in 2026.
url: "https://paperform.com/form-builders/best-form-builders"
type: static
generatedAt: "2026-10-12T00:05:02.660Z"
---

![](/images/og/form-builders/best-form-builders.png)

# Best Form Builders for 2026

The best form builder for most growing businesses is Paperform, because submissions and seats are unlimited on its paid plans while nearly every rival meters both. For a genuinely simple form, use Tally or Google Forms. For protected health data, use Cognito Forms or Jotform, since Paperform is not HIPAA compliant.

We ranked twelve form builders on the five things that decide the bill and the workflow: what the pricing model charges you for, how deep the logic goes, how many payment processors you get, how many integrations are native, and what the compliance page actually says. Pricing, feature and compliance data was re-verified on 22 September 2026 against each vendor's live pricing page.

One pattern runs through the whole list and it is worth naming up front. Most form builders charge you more when your forms work. Jotform's Bronze plan stops accepting responses at 1,000 a month. Wufoo bills $0.05 for every entry past the cap. SurveyMonkey bills $0.15. Typeform caps responses and seats on every published tier, including the $266/month one. A good campaign month is a billing event, and so is hiring someone. Rankings below weight that heavily, because it is the cost that shows up later rather than the one on the comparison table.

If you only want the free options, we have a separate [best free form builders](/form-builders/best-free-form-builders/) ranking. For narrower shortlists, see our guides for [small businesses](/form-builders/best-form-builders-for-small-businesses/), [agencies](/form-builders/best-form-builders-for-agencies/) and [healthcare](/form-builders/best-form-builders-for-healthcare/).

| Feature | Paperform | Jotform | Typeform | Tally | Fillout | Cognito Forms | Google Forms | Formstack | SurveyMonkey | Gravity Forms | Microsoft Forms | Wufoo |
| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Form Building |
| Document-style editor | Yes | No | No | Yes | No | No | No | No | No | No | No | No |
| AI form creation | Yes | Yes  starter | Yes | Yes | Yes | Yes | Yes  paid | Yes  forms | Yes | Yes  Basic | Yes  copilot | No |
| Field types | 26+ | 30+ (starter) | 20+ | 20+ | 50+ | 20+ | 11 | 15 | 15+ | No | No | Yes |
| File uploads | Yes | Yes  starter | Yes  basic | Yes | Yes | Yes | Yes | No | Yes | No | No | Yes  starter |
| Guided mode (one question at a time) | Yes | Yes  starter | Yes | No | No | No | No | Yes  forms | Yes | Yes  Elite | No | No |
| Payments |
| Stripe payments | Yes | Yes  starter | Yes  basic | Yes | Yes | Yes | No | Yes  forms | Yes  Individual Advantage | Yes  Pro | No | Yes  professional |
| PayPal payments | Yes | Yes  starter | No | No | No | Yes  team | No | Yes  forms | Yes  Individual Advantage | Yes  Pro | No | Yes  professional |
| Square payments | Yes | Yes  starter | No | No | No | Yes  team | No | No | No | Yes  Pro | No | Yes  professional |
| Braintree payments | Yes | Yes  starter | No | No | No | No | No | No | No | No | No | Yes  professional |
| Google Pay | Yes | Yes  starter | No | No | No | Yes | No | No | No | Yes  Pro | No | No |
| Design & Customization |
| Template gallery | 30,000+ | 20,000+ (starter) | 1,500+ | Yes | Yes | Yes | 20+ | Yes  forms | 400+ | Yes  Basic | Yes | Yes |
| Rich media (images, GIFs, videos) | Yes | Yes  starter | Yes | Yes | Yes | Yes | Yes | Yes  forms | Yes | Yes  Basic | Yes | No |
| Unsplash and Giphy integration | Yes | No | Yes | No | No | No | No | No | No | No | No | No |
| Image editor | Yes | No | No | No | No | No | No | No | No | No | No | No |
| Adobe Creative Cloud | Yes | No | No | No | No | No | No | No | No | No | No | No |
| Analytics |
| AI report insights | Yes  pro | No | Yes  business | No | No | No | Yes  Business Standard | No | Yes  Individual Advantage | No | Yes | No |
| Paperform analytics | Yes  pro | No | No | Yes  pro | Yes  business | No | No | Yes  forms | No | No | No | No |
| Drop-off analysis | Yes  pro | No | Yes  business | No | No | No | No | No | No | No | No | No |
| Google Analytics & Facebook Pixel | Yes  pro | No | Yes  basic | Yes  pro | Yes | Yes  pro | No | Yes  forms | No | Yes  Elite | No | No |
| Custom analytics scripts | Yes  pro | No | Yes  basic | No | Yes  business | No | No | No | No | Yes  Basic | No | No |
| Collaboration |
| Advanced permissions & admin | Yes  enterprise | Yes  enterprise | Yes  enterprise | No | Yes  team | Yes  enterprise | Yes  Business Starter | Yes  enterprise | Yes  enterprise | No | Yes  enterprise | No |
| Form sharing (templates) | Yes | No | Yes | Yes | Yes | Yes | Yes | Yes  forms | Yes  Team Advantage | Yes  Basic | Yes | No |
| Spaces and tag management | Yes | No | No | Yes  pro | Yes | No | No | Yes  forms | No | No | No | No |
| Form sharing | No | Yes  starter | No | No | No | No | No | No | No | No | No | Yes |
| Assign forms | No | Yes  enterprise | No | No | No | No | No | No | No | No | No | No |
| Security |
| SOC 2 Type II | Yes | Yes  enterprise | Yes | No | Yes | No | Yes | No | Yes | No | Yes | Yes |
| Two-factor authentication | Yes | Yes  starter | Yes | No | Yes | Yes | Yes | Yes  forms | Yes | No | Yes | No |
| Enforce 2FA for all users | Yes  business | No | No | No | Yes  team | No | Yes  Business Starter | Yes  enterprise | Yes  enterprise | No | Yes  enterprise | No |
| SSO (SAML) | Yes  business | Yes  enterprise | Yes  enterprise | No | Yes  enterprise | Yes  enterprise | Yes  Business Plus | Yes  enterprise | Yes  enterprise | No | Yes | No |
| reCAPTCHA | Yes | Yes  starter | Yes  business | Yes | Yes  starter | Yes | No | Yes  forms | Yes | Yes  Basic | No | Yes |
| Integrations & API |
| Native integrations | 4,000+ | 150+ (starter) | 120+ (basic) | 17+ | 50+ | No | No | No | 200+ | No | No | Yes  starter |
| Zapier | Yes | Yes  starter | Yes  basic | Yes | Yes | Yes | Yes | Yes  forms | Yes | Yes  Pro | No | Yes  starter |
| Make (Integromat) | Yes | Yes  starter | Yes  basic | Yes | Yes | Yes | Yes | No | Yes | No | No | No |
| Webhooks | Yes  pro | Yes  starter | Yes  basic | Yes | Yes | Yes | No | Yes  forms | Yes  Individual Advantage | Yes  Elite | No | Yes  starter |
| Standard API | Yes  pro | No | No | Yes | Yes | Yes | Yes | Yes  forms | Yes  Individual Advantage | Yes  Basic | No | No |

## ![](/images/form-builders/paperform/logo.svg)
 #1 Paperform — Best for Processes That Start With a Form

 ![Paperform homepage](/images/form-builders/paperform/screenshot-homepage.png)

*Paperform's homepage. One subscription covers forms, Papersign eSignatures and Stepper workflow automation.*

Paperform is the only tool in this ranking where one subscription covers forms, eSignatures and workflow automation. Papersign turns a submission into a contract and files the signed copy against the original response. Stepper runs the approval chain, the CRM update and the handoff that follow. There is nothing to add on and nothing bought separately, which matters because the alternative is three vendors, three renewal dates and you as the glue between them.

Pricing is unlimited on the two things that usually grow. Pro is $59/month, or $49/month billed annually, with unlimited submissions and unlimited seats under a fair use policy. Business is $149/month, or $124/month annually, and adds 10 workspaces, SSO and the Business API. A form that takes 200 responses and a form that takes 200,000 cost the same, and a seat covers all three products, so one person using forms, signatures and workflows counts once.

The calculation engine is the technical reason to pick it over the cheaper tools. Formulas are Excel-style, and they drive question and page visibility, conditional emails, what gets sent to each integration and what appears on the success page. That is a different thing from a total at the bottom of an order form. Payments run through five gateways with subscriptions, coupons, tax rules and inventory, integrations number 4,000-plus, and the doc-style editor produces pages that read like landing pages rather than embedded widgets.

The company was founded in 2016, is bootstrapped and profitable, and holds SOC 2 Type II along with GDPR and CCPA compliance. It is not HIPAA compliant and signs no BAAs, so protected health data belongs elsewhere.

 - **Pricing:** Pro $59/month, $49/month billed annually. Business $149/month, $124 annually. Enterprise on quote.
 - **Best for:** Operators running multi-step workflows with a team and a compliance checklist.
 - **Key limitation:** No HIPAA compliance, the highest paid entry price in this group, and metered automation credits.

## ![](/images/form-builders/jotform/logo.png)
 #2 Jotform — Best Feature Breadth

 ![Jotform homepage](/images/form-builders/jotform/screenshot-homepage.png)

*Jotform's homepage. Twenty years of feature accumulation, sold back one meter at a time.*

Jotform supports more payment processors than any other tool here at 40-plus, alongside 150+ native integrations, 20,000 templates, native iOS and Android apps, and HIPAA compliance from the Gold plan. Nothing else in this ranking has that surface area. Twenty bootstrapped years and $144.9M in 2024 revenue bought it.

The catch is how it is sold. Almost every dimension is a meter: submissions, forms, form views, submission storage, fields per form, signed documents and payment submissions all carry a per-tier cap. Bronze at $34/month annual gives you 25 forms and 1,000 submissions. Gold at $99/month annual gives you 100 forms and 10,000 submissions plus HIPAA. Every one of those self-serve tiers is single-user, so the month you want a colleague to edit a form you are talking to sales about an Enterprise quote rather than clicking a button.

Read the tier table before you commit, and read it for the second year rather than the first. If your volume is stable and you work alone, Jotform is excellent value and the breadth is real. Our [Paperform vs Jotform comparison](/form-builders/paperform-vs-jotform/) works through the crossover point in detail.

 - **Pricing:** Free Starter (5 forms, 100 submissions/month). Bronze $39/month, $34 annually. Silver $49/$39. Gold $129/$99.
 - **Best for:** Solo operators who need HIPAA, mobile data collection or an unusual payment processor.
 - **Key limitation:** Single-user on every self-serve plan, and seven separate meters above that.

## ![](/images/form-builders/typeform/logo.png)
 #3 Typeform — Best Conversational Experience

 ![Typeform homepage](/images/form-builders/typeform/screenshot-homepage.png)

*Typeform's homepage. The one-question-at-a-time format is still the benchmark for completion rates.*

Typeform's one-question-at-a-time format remains the best-performing pattern in the category for short, high-intent capture, and the company claims 3.5x more responses than a standard form. It is also the most certified product on this list: HIPAA, SOC 2, ISO 27001, ISO 27017, ISO 27018, PCI DSS and, since June 2026, ISO/IEC 42001 for AI management. If your procurement team reads certification lists, that is a genuine advantage over Paperform.

The pricing model is where it becomes hard to recommend at scale. Responses and seats are capped on all five plans: 100 responses and one user on Basic at $28/month annual, 1,000 and three on Plus, 10,000 and five on Business at $91/month annual. Growth Flow at $266/month annual, nearly three times the Business price, raises neither. The premium buys enrichment and Smart Insights, not headroom. Payments are Stripe only, calculations require Plus, and there are 120-plus native integrations against Paperform's 4,000-plus.

 - **Pricing:** Free (10 responses/month). Basic $39/month, $28 annually. Plus $79/$56. Business $129/$91. Growth Flow $379/$266.
 - **Best for:** Brand and marketing teams running short, beautiful, low-volume capture flows.
 - **Key limitation:** Every plan caps responses and seats, and the most expensive one raises neither.

## ![](/images/form-builders/tally/logo.png)
 #4 Tally — Best Simple Form Builder

 ![Tally homepage](/images/form-builders/tally/screenshot-homepage.png)

*Tally's homepage. Unlimited forms and submissions on the free plan, under a fair use policy.*

Tally gives you unlimited forms and unlimited submissions on its free plan, subject to fair use, with a formula editor, Stripe payments, e-signatures and Notion, Airtable and Google Sheets integrations included at zero cost. Pro is $24/month billed annually and adds custom domains, unlimited team members, analytics and branding removal. If your work ends when someone presses submit, this is the tool, and we would rather you used it than overpaid us.

The ceiling is compliance and consolidation. Tally is GDPR compliant and EU-hosted, but has no SOC 2, no SSO and no 2FA at any tier including Business at $74/month annual. That single fact ends most enterprise procurement conversations. It is also forms only, so the signature, the approval chain and the automation get handed to Zapier or n8n and become your problem. The company was founded in 2020 and employs fewer than ten people, which is worth weighing if the form is load-bearing.

 - **Pricing:** Free (unlimited forms and submissions, fair use). Pro $29/month, $24 annually. Business $89/$74.
 - **Best for:** Solo founders, Notion-centric teams and anyone whose form is genuinely just a form.
 - **Key limitation:** No SOC 2, no SSO and no 2FA on any plan.

## ![](/images/form-builders/google-forms/logo.png)
 #5 Google Forms — Best Free Tool You Already Have

 ![Google Forms homepage](/images/form-builders/google-forms/screenshot-homepage.png)

*Google Forms. Unlimited responses, zero cost, and a spreadsheet waiting at the other end.*

Google Forms takes unlimited responses for free, with a Google account and nothing else. For a survey, a quiz, an RSVP or a sign-up sheet that lands in Sheets, it is the right answer and paying for anything else would be a waste. Workspace plans from $7 per user per month annual add admin controls, storage and the Gemini-in-Forms features, though the form builder itself is identical on the free tier.

What it does not do is anything after the response. There are no payments, no calculation fields, no branding beyond a header image and a colour, and around 20 native integrations against a category norm in the hundreds. Each of those gaps becomes a separate subscription, which is how a free tool ends up costing the most. Compliance is the strongest on this list, covering HIPAA under a BAA, SOC 2, ISO 27001 and FedRAMP, because you are buying Google's infrastructure. See our [Google Forms alternatives](/form-builders/google-forms-alternatives/) guide for where to go when the spreadsheet stops being enough.

 - **Pricing:** Free with any Google account. Workspace from $8.40/user/month, $7 annually.
 - **Best for:** Internal surveys, quizzes and any data collection that ends in a spreadsheet.
 - **Key limitation:** No payments, no calculations, and roughly 20 native integrations.

## ![](/images/form-builders/fillout/logo.png)
 #6 Fillout — Best Low-Cost Entry With Real Logic

 ![Fillout homepage](/images/form-builders/fillout/screenshot-homepage.png)

*Fillout's homepage. Unlimited seats on every tier, including the free one.*

Fillout's free plan carries 1,000 submissions a month with conditional logic, calculations, PDF generation, scheduling, Stripe payments and unlimited seats, which is the most capable free tier in this ranking on paid-feature access. Starter is $15/month billed annually and Pro $40. Seats are never charged, on any plan, which is rarer than it should be.

The meter is on responses instead. Starter stops at 2,000 a month and Pro at 5,000, and the fix for outgrowing Pro is an 87% jump to Business at $75/month annual or buying bulk submission packs at a price Fillout does not publish. Under the Zite rebrand the metering has spread to AI credits and workflow runs, with the serious quotas parked in a $250/month Team bundle, and the lead-generation essentials sit in a separate $100/month Conversion Kit. The company was founded in 2022 and is SOC 2 Type II and GDPR compliant but not HIPAA compliant.

 - **Pricing:** Free (1,000 responses/month). Starter $19/month, $15 annually. Pro $49/$40. Business $89/$75.
 - **Best for:** Small teams under 2,000 responses a month who want logic without a per-seat bill.
 - **Key limitation:** Response caps below $75/month, unpublished overage pricing, and a four-year track record.

## ![](/images/form-builders/cognito-forms/logo.png)
 #7 Cognito Forms — Best Calculations on a Budget

 ![Cognito Forms homepage](/images/form-builders/cognito-forms/screenshot-homepage.png)

*Cognito Forms. A serious formula engine available from the free plan.*

Cognito Forms puts a genuine calculation engine, repeating sections, data lookups and Stripe payments on its free plan, which no other tool at this price does. Users regularly name the formula engine as the reason they chose it. HIPAA compliance arrives on Enterprise at $129/month billed annually, which is the cheapest HIPAA-covered tier in this ranking and considerably less than Formstack's unpublished add-on.

Billing is the friction. Cognito Forms meters four separate things and each has its own line item: entries, users, storage and guests. Pro at $19/month annual stops at 2,000 entries and two users, additional users are $5 per month each, and external collaborators come in guest packs running from $25 to $250 a month. Design control is also the weakest of the capable tools here, so forms tend to look utilitarian without custom CSS. A live pricing experiment running since September 2026 means some visitors see a five-tier lineup with a $99 Business plan instead.

 - **Pricing:** Free Individual (100 entries/month). Pro $24/month, $19 annually. Team $49/$39. Enterprise $174/$129.
 - **Best for:** Budget-conscious teams needing heavy calculations, or HIPAA at the lowest possible price.
 - **Key limitation:** Four separate meters and weak design control.

## See Them in Action

  ![(iframe)](https://www.youtube.com/embed/8kbAu-QiEPk)

*"Paperform - Complete Beginners Guide" by AppFind, an independent walkthrough of the editor, payments and automation.*

  ![(iframe)](https://www.youtube.com/embed/BtoOHhA3aPQ)

*"How to use Google Forms - Tutorial for Beginners" by Kevin Stratvert, showing how far the free option goes.*

## ![](/images/form-builders/formstack/logo.png)
 #8 Formstack — Best for Salesforce-Native Document Workflows

 ![Formstack homepage](/images/form-builders/formstack/screenshot-homepage.png)

*Formstack. Forms, document generation and signing, sold as a $250/month bundle.*

Formstack has no free plan and starts at $99/month, or $83/month billed annually, which is the highest entry price in this ranking. What you get for it is 300+ integrations, PCI-compliant payment fields, an accessibility VPAT, TX-RAMP Level 2, and Salesforce-native form products that genuinely do things a general-purpose builder cannot.

The metering is unusually granular: per builder user, per form, per submission on that form, and per document delivered. The Forms plan gives one user, 25 forms and 1,000 submissions per form. Document generation and eSignatures require the Suite plan at $250/month annual, which caps document deliveries at 250 a month. HIPAA is a paid add-on on both plans at a price Formstack does not publish. The parent company, Intellistack, has since launched a separate CLM product line, which raises a fair question about where the roadmap attention goes.

 - **Pricing:** No free plan. Forms $99/month, $83 annually. Suite $299/$250. Enterprise on quote.
 - **Best for:** Salesforce-centric teams with document generation requirements and a budget to match.
 - **Key limitation:** Metered at four joints, and HIPAA costs extra on top.

## ![](/images/form-builders/surveymonkey/logo.png)
 #9 SurveyMonkey — Best for Formal Research

 ![SurveyMonkey homepage](/images/form-builders/surveymonkey/screenshot-homepage.png)

*SurveyMonkey. A research instrument first, with 23,000-plus G2 reviews behind it.*

SurveyMonkey is a research tool rather than a form builder, and on that ground it wins: question methodology, crosstabs, block randomisation, A/B testing, thematic analysis and access to a 335M-person respondent panel are things nothing else here attempts. Twenty-seven years of operation and 23,500-plus G2 reviews back that up.

As a form builder it is a poor fit. There are no calculation fields, payment support is thin, and the pricing tightened sharply in 2026: the month-to-month Standard plan was removed in September, so every paid plan is now an annual commitment. Advantage is $32/month annual with a 15,000 response-per-year cap, Team plans require three seats minimum at $30 per user per month, Enterprise now states a five-seat floor, and responses over the allowance are $0.15 each. The company is owned by private equity firm STG, which is usually a signal about which direction prices move.

 - **Pricing:** Free Basic. Individual Advantage $32/month annual. Premier $99. Team Advantage $30/user/month, three-seat minimum.
 - **Best for:** Market research, academic work and anything needing statistical rigour or a panel.
 - **Key limitation:** Annual-only paid plans, per-response overages, and no calculation fields.

## ![](/images/form-builders/microsoft-forms/logo.png)
 #10 Microsoft Forms — Best Inside a Microsoft 365 Tenant

 ![Microsoft Forms homepage](/images/form-builders/microsoft-forms/screenshot-homepage.png)

*Microsoft Forms. Already licensed, already compliant, and strictly internal.*

Microsoft Forms is included with every Microsoft 365 licence and handles 5,000,000 responses per form on paid tenants, with Teams, SharePoint and Power Automate wiring already in place. For an internal quiz, a staff poll or a room booking, it costs nothing extra and needs no procurement conversation. The compliance inheritance is total: HIPAA with a BAA, SOC 2, ISO 27001, FERPA and FedRAMP.

Outside the tenant it stops quickly. There are no payments, no calculation fields, almost no branding control, around 20 integrations, and a 400-form limit per account. Anything customer-facing looks like a Microsoft internal tool because it is one. The workflow that follows needs Power Automate, the contract needs a separate signature vendor, and each of those is licensed per user on top.

 - **Pricing:** Free with a personal Microsoft account (200 responses/form). Included in Microsoft 365 from $7/user/month annual.
 - **Best for:** Internal surveys, quizzes and polls in an organisation already on Microsoft 365.
 - **Key limitation:** No payments, no calculations, and no realistic branding for customer-facing use.

## ![](/images/form-builders/gravity-forms/logo.png)
 #11 Gravity Forms — Best for WordPress Sites

 ![Gravity Forms homepage](/images/form-builders/gravity-forms/screenshot-homepage.png)

*Gravity Forms. A WordPress plugin with unlimited submissions and a flat annual licence.*

Gravity Forms charges a flat annual licence with unlimited forms, unlimited submissions and unlimited users: $59/year for one site, $159 for three, $259 for unlimited sites with every add-on included. Submission data lives in your own WordPress database, which is the strongest data-ownership position on this list. It has been shipping since 2008 and remains the default choice for WordPress developers.

The cost sits outside the price sheet. Everything after the submission is a separate add-on you install, host, patch and connect yourself, and calculations are merge-tag arithmetic with no Excel-style functions or conditional maths natively; the widely used Gravity Wiz add-ons exist precisely because of that gap. There is no SOC 2 attestation and no HIPAA compliance, since the compliance posture is whatever your hosting stack happens to be. If the form is on a WordPress site and stays there, that trade is fine. If it becomes a business process, the WordPress stack underneath is still yours at 2am.

 - **Pricing:** No free plan. Basic $59/year, Pro $159/year, Elite $259/year, Nonprofit $129/year.
 - **Best for:** WordPress sites that want unlimited submissions on a flat licence.
 - **Key limitation:** Basic calculations, self-managed hosting and patching, no SOC 2 or HIPAA.

## ![](/images/form-builders/wufoo/logo.png)
 #12 Wufoo — Best for Simple Forms on a Legacy Stack

 ![Wufoo homepage](/images/form-builders/wufoo/screenshot-homepage.png)

*Wufoo. Reliable, familiar, and largely unchanged since SurveyMonkey acquired it in 2011.*

Wufoo starts at $16.25/month billed annually and supports eight payment processors from the Professional plan, which is unusually broad for the price. It has been running since 2006, it is stable, and a contact form built on it will keep working.

It is last here because it has moved the least. SurveyMonkey acquired it in 2011 for $35M and development has been quiet since. There are no calculation fields, the field limit is 100 per form across every paid tier, and both entries and seats are metered: 1,000 entries and one user on Starter, 5,000 and five on Professional, with $0.05 charged per entry over the cap. Wufoo is not HIPAA compliant, though it does hold SOC 2 and PCI DSS. Our [Wufoo alternatives](/form-builders/wufoo-alternatives/) guide covers where teams usually move next.

 - **Pricing:** Free (5 forms, 100 entries/month). Starter $22/month, $16.25 annually. Professional $45/$33.25. Advanced $113/$83.25.
 - **Best for:** Low-volume contact and registration forms where nothing needs to change.
 - **Key limitation:** No calculations, metered entries and seats, and minimal development since 2011.

## The Five Dimensions That Decide It

### Pricing model

Nine of the twelve tools ranked here meter submissions, seats or both. Paperform and Tally do not meter either on paid plans, and Fillout removes the response cap only at Business ($75/month annual). The practical test is simple: work out what your bill looks like at three times today's volume with two more people on the team, then compare that number rather than the entry price.

### Integrations and API

Native integration counts range from around 20 to 4,000-plus. Paperform lists 4,000+, SurveyMonkey 200+, Jotform 150+, Typeform 120+, Formstack 300+, and Tally 1,000+ including its automation connectors. Cognito Forms, Fillout, Wufoo and Gravity Forms sit around 50. Google Forms and Microsoft Forms have roughly 20 each and lean on Zapier or Apps Script for everything else. Webhooks and API access are available on every paid tool here except the entry tiers of Typeform and Wufoo.

### Conditional logic and calculations

All twelve support branching on an answer; only two run an engine deep enough to drive a business process. Paperform's Excel-style calculations control question and page visibility, conditional emails, integration payloads and success pages, and Cognito Forms has a comparably serious formula engine. Formstack, Tally and Fillout handle pricing and scoring well. Google Forms, Microsoft Forms, SurveyMonkey and Wufoo have no calculation fields at all.

### Payments

Jotform supports 40+ payment processors, Wufoo eight, Paperform five with subscriptions, coupons, tax and inventory built in, Formstack five, Cognito Forms four including its own Cognito Pay, and Gravity Forms four via add-ons. Typeform, Tally and Fillout are Stripe only. Google Forms and Microsoft Forms take no payments whatsoever, which is the single most common reason teams leave them.

### Compliance

Seven of the twelve can be made HIPAA compliant: Jotform, Cognito Forms, Formstack, Typeform, SurveyMonkey, Google Forms and Microsoft Forms. Paperform, Tally, Fillout, Wufoo and Gravity Forms cannot. All twelve claim GDPR compliance. SOC 2 is held by Paperform, Jotform, Typeform, SurveyMonkey, Formstack, Cognito Forms, Fillout, Wufoo, Google and Microsoft, and is absent from Tally and Gravity Forms. If a security questionnaire is part of your buying process, that last sentence eliminates two options before you compare a single feature.

 ![Paperform pricing page](/images/form-builders/paperform/screenshot-pricing.png)

*Paperform's pricing page. Pro and Business carry unlimited submissions and unlimited seats under fair use.*

## Full Pricing Comparison

Every published tier across all twelve tools, from free plans to enterprise. Annual rates are shown where vendors publish them separately.
  Compare With
#### Paperform
Free plan 7 days trial Free Free forms: Unlimited submissions: 30/month storage: Unlimited users: Unlimited file uploads: 100 MB Pro $59 /mo $49 /mo billed annually forms: Unlimited submissions: Unlimited storage: Unlimited users: Unlimited file uploads: 10 GB Business $149 /mo $124 /mo billed annually forms: Unlimited submissions: Unlimited storage: Unlimited users: Unlimited file uploads: 100 GB Verified 2026-09-22
#### Jotform
Free plan Starter Free forms: 5 submissions: 100/month storage: 100 MB users: 1 Bronze $39 /mo $34 /mo billed annually forms: 25 submissions: 1,000/month storage: 1 GB users: 1 Silver $49 /mo $39 /mo billed annually forms: 50 submissions: 2,500/month storage: 10 GB users: 1 Gold $129 /mo $99 /mo billed annually forms: 100 submissions: 10,000/month storage: 100 GB users: 1 Verified 2026-09-22
| Product | Plan | Monthly Price | Annual Price (per month) | Free Plan | Free Trial | Limits |
| --- | --- | --- | --- | --- | --- | --- |
| Paperform | Free | Free | Free | Yes | 7 days | forms: Unlimited, submissions: 30/month, storage: Unlimited, users: Unlimited, file uploads: 100 MB |
| Paperform | Pro | $59/mo | $49/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: Unlimited, users: Unlimited, file uploads: 10 GB |
| Paperform | Business | $149/mo | $124/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: Unlimited, users: Unlimited, file uploads: 100 GB |
| Jotform | Starter | Free | Free | Yes | No | forms: 5, submissions: 100/month, storage: 100 MB, users: 1 |
| Jotform | Bronze | $39/mo | $34/mo billed annually | forms: 25, submissions: 1,000/month, storage: 1 GB, users: 1 |
| Jotform | Silver | $49/mo | $39/mo billed annually | forms: 50, submissions: 2,500/month, storage: 10 GB, users: 1 |
| Jotform | Gold | $129/mo | $99/mo billed annually | forms: 100, submissions: 10,000/month, storage: 100 GB, users: 1 |
| Typeform | Free | Free | Free | Yes | No | forms: 10, submissions: 10/month, users: 1 |
| Typeform | Basic | $39/mo | $28/mo billed annually | forms: Unlimited, submissions: 100/month, users: 1 |
| Typeform | Plus | $79/mo | $56/mo billed annually | forms: Unlimited, submissions: 1,000/month, users: 3 |
| Typeform | Business | $129/mo | $91/mo billed annually | forms: Unlimited, submissions: 10,000/month, users: 5 |
| Typeform | Growth Flow | $379/mo | $266/mo billed annually | forms: Unlimited, submissions: 10,000/month, users: 5 |
| Typeform | Talent | $169/mo | $119/mo billed annually | forms: Unlimited, users: HR teams |
| Tally | Free | Free | Free | Yes | No | forms: Unlimited, submissions: Unlimited, storage: N/A, users: 1, file uploads: 10 MB per file |
| Tally | Pro | $29/mo | $24/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: N/A, users: Unlimited, file uploads: Unlimited |
| Tally | Business | $89/mo | $74/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: N/A, users: Unlimited |
| Fillout | Free | Free | Free | Yes | No | forms: Unlimited, submissions: 1,000/month, storage: N/A, users: Unlimited, file uploads: 20 MB per file |
| Fillout | Starter | $19/mo | $15/mo billed annually | forms: Unlimited, submissions: 2,000/month, storage: N/A, users: Unlimited, file uploads: 20 MB per file |
| Fillout | Pro | $49/mo | $40/mo billed annually | forms: Unlimited, submissions: 5,000/month, storage: N/A, users: Unlimited, file uploads: 20 MB per file |
| Fillout | Business | $89/mo | $75/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: N/A, users: Unlimited, file uploads: 1 GB+ |
| Fillout | Team bundle | $300/mo | $250/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: 1,000,000 records, users: Unlimited, file uploads: 1 GB+ |
| Cognito Forms | Individual (Free) | Free | Free | Yes | 14 days | forms: Unlimited, submissions: 100 entries/month, storage: 100 MB, users: 1 |
| Cognito Forms | Pro | $24/mo | $19/mo billed annually | forms: Unlimited, submissions: 2,000 entries/month, storage: 1 GB, users: 2 |
| Cognito Forms | Team | $49/mo | $39/mo billed annually | forms: Unlimited, submissions: 10,000 entries/month, storage: 10 GB, users: 5 |
| Cognito Forms | Enterprise | $174/mo | $129/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: 100 GB, users: 20 |
| Google Forms | Free (Personal) | Free | Free | Yes | 14 days | forms: Unlimited, submissions: Unlimited, storage: 15 GB (shared across Google Drive), users: 1, file uploads: Included in 15 GB storage |
| Google Forms | Business Starter | $8.4/mo | $7/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: 30 GB per user, users: Up to 300, file uploads: Included in storage |
| Google Forms | Business Standard | $16.8/mo | $14/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: 2 TB per user, users: Up to 300, file uploads: Included in storage |
| Google Forms | Business Plus | $26.4/mo | $22/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: 5 TB per user, users: Up to 300, file uploads: Included in storage |
| Formstack | Forms | $99/mo | $83/mo billed annually | No | 14 days | forms: 25, submissions: 1,000/form, storage: 2 GB, users: 1, file uploads: 2 GB |
| Formstack | Suite | $299/mo | $250/mo billed annually | forms: 100, submissions: 5,000/form, storage: 10 GB, users: 3, file uploads: 10 GB |
| SurveyMonkey | Basic (Free) | Free | Free | Yes | No | forms: Unlimited, submissions: Limited per survey (exact number now only shown after sign-up/login), storage: N/A, users: 1 |
| SurveyMonkey | Individual Advantage | Free | $32/mo billed annually | forms: Unlimited, submissions: 15,000 per year, storage: N/A, users: 1 |
| SurveyMonkey | Individual Premier | Free | $99/mo billed annually | forms: Unlimited, submissions: 40,000 per year, storage: N/A, users: 1 |
| SurveyMonkey | Team Advantage | Free | $30/mo billed annually | forms: Unlimited, submissions: 50,000 per year (shared), storage: N/A, users: 3 minimum |
| SurveyMonkey | Team Premier | Free | $92/mo billed annually | forms: Unlimited, submissions: 100,000 per year (shared), storage: N/A, users: 3 minimum |
| Gravity Forms | Basic | Not listed | $59/mo billed annually | No | No | forms: Unlimited, submissions: Unlimited, storage: WordPress database (self-hosted), users: Unlimited (WordPress users) |
| Gravity Forms | Pro | Not listed | $159/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: WordPress database (self-hosted), users: Unlimited (WordPress users) |
| Gravity Forms | Elite | Not listed | $259/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: WordPress database (self-hosted), users: Unlimited (WordPress users) |
| Gravity Forms | Nonprofit | Not listed | $129/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: WordPress database (self-hosted), users: Unlimited (WordPress users) |
| Microsoft Forms | Free (Personal Microsoft Account) | Free | Free | Yes | 1 month | forms: 400, submissions: 200/form, storage: N/A, users: 1 |
| Microsoft Forms | Microsoft 365 Business Basic | $8.4/mo | $7/mo billed annually | forms: 400, submissions: 5,000,000/form, storage: 1 TB OneDrive per user, users: Per user (1-300 employees) |
| Microsoft Forms | Microsoft 365 Business Standard | $16.8/mo | $14/mo billed annually | forms: 400, submissions: 5,000,000/form, storage: 1 TB OneDrive per user, users: Per user (1-300 employees) |
| Microsoft Forms | Microsoft 365 Business Premium | $26.4/mo | $22/mo billed annually | forms: 400, submissions: 5,000,000/form, storage: 1 TB OneDrive per user, users: Per user (1-300 employees) |
| Microsoft Forms | Microsoft 365 Business Standard with Copilot | Not listed | $23.5/mo billed annually | forms: 400, submissions: 5,000,000/form, storage: 1 TB OneDrive per user, users: Per user (1-300 employees) |
| Microsoft Forms | Microsoft 365 Business Premium with Copilot | Not listed | $32/mo billed annually | forms: 400, submissions: 5,000,000/form, storage: 1 TB OneDrive per user, users: Per user (1-300 employees) |
| Microsoft Forms | Microsoft 365 Apps for business | Not listed | $10/mo billed annually | forms: 400, submissions: 5,000,000/form, storage: 1 TB OneDrive per user, users: Per user |
| Wufoo | Free | Free | Free | Yes | No | forms: 5, submissions: 100/month, storage: N/A, users: 1 |
| Wufoo | Starter | $22/mo | $16.25/mo billed annually | forms: 10, submissions: 1,000/month, storage: 1 GB, users: 1 |
| Wufoo | Professional | $45/mo | $33.25/mo billed annually | forms: Unlimited, submissions: 5,000/month, storage: 5 GB, users: 5 |
| Wufoo | Advanced | $113/mo | $83.25/mo billed annually | forms: Unlimited, submissions: 25,000/month, storage: 10 GB, users: 20 |
| Wufoo | Ultimate | $286/mo | $210.25/mo billed annually | forms: Unlimited, submissions: 200,000/month, storage: 20 GB, users: 60 |

## Full Feature Comparison

Every tracked capability across the twelve tools, grouped by category.

| Feature | Paperform | Jotform | Typeform | Tally | Fillout | Cognito Forms | Google Forms | Formstack | SurveyMonkey | Gravity Forms | Microsoft Forms | Wufoo |
| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Form Building |
| Document-style editor | Yes | No | No | Yes | No | No | No | No | No | No | No | No |
| AI form creation | Yes | Yes  starter | Yes | Yes | Yes | Yes | Yes  paid | Yes  forms | Yes | Yes  Basic | Yes  copilot | No |
| Field types | 26+ | 30+ (starter) | 20+ | 20+ | 50+ | 20+ | 11 | 15 | 15+ | No | No | Yes |
| File uploads | Yes | Yes  starter | Yes  basic | Yes | Yes | Yes | Yes | No | Yes | No | No | Yes  starter |
| Multi-page forms | Yes | Yes  starter | Yes  basic | Yes | Yes | Yes | Yes | Yes  forms | Yes | Yes  Basic | Yes | Yes  starter |
| Guided mode (one question at a time) | Yes | Yes  starter | Yes | No | No | No | No | Yes  forms | Yes | Yes  Elite | No | No |
| Conditional logic | Yes | Yes  starter | Yes  basic | Yes | Yes | Yes | Yes | Yes  forms | Yes  Individual Advantage | Yes  Basic | Yes | Yes  starter |
| Calculations field | Yes  pro | Yes  starter | Yes  plus | Yes | Yes | Yes | No | Yes  forms | No | Yes  Basic | No | No |
| AI calculations assistant | Yes  pro | No | No | No | No | No | No | No | No | No | No | No |
| Scoring | Yes  pro | Yes  starter | Yes  plus | Yes | Yes | Yes | Yes | No | Yes | Yes  Elite | Yes | No |
| Answer piping | Yes | Yes  starter | Yes  basic | Yes | Yes | Yes | No | Yes  forms | Yes  Individual Advantage | Yes  Basic | No | No |
| Pre-filling and hidden fields | Yes  pro | Yes  starter | Yes  basic | Yes | Yes | Yes | Yes | Yes  forms | Yes  Individual Advantage | Yes  Basic | No | Yes  starter |
| Save and resume | Yes | Yes  starter | No | No | Yes | Yes  pro | No | Yes  forms | Yes  Individual Advantage | Yes  Basic | No | No |
| Auto-close by number | Yes  pro | Yes  starter | Yes  basic | Yes | Yes | Yes | Yes | No | Yes  Individual Advantage | No | Yes | Yes  starter |
| Auto-close by date | Yes  pro | Yes  starter | Yes  basic | Yes | Yes | Yes | Yes | No | Yes  Individual Advantage | No | Yes | Yes  starter |
| Appointment/booking field | Yes | Yes  starter | Yes  basic | No | Yes  starter | No | No | No | No | No | No | No |
| Signature field | Yes | Yes  starter | Yes  basic | Yes | Yes  starter | Yes  team | No | Yes  suite | No | Yes  Elite | No | No |
| Color picker field | Yes | No | No | No | No | No | No | No | No | No | No | No |
| API-powered dropdowns | Yes  business | No | No | No | No | Yes | No | Yes  forms | No | No | No | No |
| Google address search | Yes  business | No | No | No | Yes  conversion-kit | Yes | No | No | No | No | No | No |
| Drag-and-drop builder | No | Yes  starter | No | No | No | No | No | Yes  forms | No | Yes  Basic | No | No |
| Form widgets | No | Yes  starter | No | No | No | No | No | No | No | No | No | No |
| Template gallery | No | 20,000+ (starter) | No | No | No | No | No | No | No | No | No | No |
| Question display logic | No | No | Yes  basic | No | No | No | No | No | No | No | No | No |
| AI follow-up questions | No | No | Yes  business | No | No | No | No | No | No | No | No | No |
| AI extended thinking & memory | No | No | Yes  growth | No | No | No | No | No | No | No | No | No |
| Typeform AI connectors | No | No | Yes  growth | No | No | No | No | No | No | No | No | No |
| Workflow / automation builder | No | No | Yes  growth | No | No | No | No | No | No | No | No | No |
| AI-moderated research (Research Flow) | No | No | Yes  enterprise | No | No | No | No | No | No | No | No | No |
| Video questions | No | No | Yes  basic | No | No | No | No | No | No | No | No | No |
| Formula editor | No | No | No | Yes | No | No | No | No | No | No | No | No |
| Import from other form builders | No | No | No | Yes | No | No | No | No | No | No | No | No |
| PDF generation | No | No | No | Yes | No | No | No | No | No | No | No | No |
| AI agent in the form editor (Form Agent) | No | No | No | No | Yes | No | No | No | No | No | No | No |
| AI quiz generation | No | No | No | No | No | No | Yes  paid | No | No | No | No | No |
| AI chat survey editing | No | No | No | No | No | No | No | No | Yes | No | No | No |
| 30+ field types | No | No | No | No | No | No | No | No | No | Yes  Basic | No | No |
| AI agent (Surveys Agent) | No | No | No | No | No | No | No | No | No | No | Yes  copilot | No |
| 400+ templates | No | No | No | No | No | No | No | No | No | No | No | Yes |
| Payments |
| Stripe payments | Yes | Yes  starter | Yes  basic | Yes | Yes | Yes | No | Yes  forms | Yes  Individual Advantage | Yes  Pro | No | Yes  professional |
| PayPal payments | Yes | Yes  starter | No | No | No | Yes  team | No | Yes  forms | Yes  Individual Advantage | Yes  Pro | No | Yes  professional |
| Square payments | Yes | Yes  starter | No | No | No | Yes  team | No | No | No | Yes  Pro | No | Yes  professional |
| Braintree payments | Yes | Yes  starter | No | No | No | No | No | No | No | No | No | Yes  professional |
| Google Pay | Yes | Yes  starter | No | No | No | Yes | No | No | No | Yes  Pro | No | No |
| Product sales (eCommerce) | Yes  pro | Yes  starter | No | Yes | Yes | Yes | No | No | No | Yes  Basic | No | No |
| Subscriptions | Yes  pro | Yes  starter | Yes  basic | Yes | Yes | No | No | No | No | Yes  Pro | No | No |
| Coupons and discounts | Yes  pro | Yes  starter | No | No | Yes | Yes | No | Yes  forms | No | Yes  Elite | No | No |
| Custom pricing rules | Yes  pro | Yes  starter | No | Yes | Yes | Yes | No | Yes  forms | No | No | No | No |
| Tax calculations | Yes | Yes  starter | No | No | No | Yes | No | No | No | No | No | No |
| Quotes/invoices | Yes | No | No | No | No | Yes  team | No | No | No | No | No | No |
| Refunds | Yes | No | No | No | No | No | No | No | No | Yes  Pro | No | No |
| 3D Secure | Yes | No | Yes  basic | No | No | No | No | No | No | Yes  Pro | No | No |
| 40+ payment gateways | No | Yes  starter | No | No | No | No | No | No | No | No | No | No |
| No transaction fees | No | Yes  starter | No | No | No | No | No | No | No | No | No | No |
| Cognito Pay (native card processing) | No | No | No | No | No | Yes | No | No | No | No | No | No |
| Authorize.net payments | No | No | No | No | No | No | No | No | No | No | No | Yes  professional |
| Design & Customization |
| Template gallery | 30,000+ | 20,000+ (starter) | 1,500+ | Yes | Yes | Yes | 20+ | Yes  forms | 400+ | Yes  Basic | Yes | Yes |
| Rich media (images, GIFs, videos) | Yes | Yes  starter | Yes | Yes | Yes | Yes | Yes | Yes  forms | Yes | Yes  Basic | Yes | No |
| Unsplash and Giphy integration | Yes | No | Yes | No | No | No | No | No | No | No | No | No |
| Image editor | Yes | No | No | No | No | No | No | No | No | No | No | No |
| Adobe Creative Cloud | Yes | No | No | No | No | No | No | No | No | No | No | No |
| Language translation | Yes | Yes  starter | Yes  basic | Yes | No | Yes  pro | No | No | Yes  Individual Premier | Yes  Basic | Yes | No |
| Advanced theming | Yes  pro | Yes  starter | Yes  plus | Yes  pro | Yes  starter | Yes  pro | No | Yes  forms | Yes  Individual Advantage | Yes  Basic | No | Yes  starter |
| Custom form URL | Yes  pro | No | Yes  plus | Yes | Yes  pro | No | No | Yes  forms | Yes  Individual Advantage | No | No | Yes  starter |
| Custom domains | Yes  pro | Yes  enterprise | Yes  enterprise | Yes  pro | Yes  business | No | No | Yes  forms | No | No | No | No |
| Custom HTML & CSS | Yes  pro | Yes  starter | Yes  business | Yes  pro | Yes  pro | Yes  pro | No | Yes  forms | No | Yes  Basic | No | Yes  starter |
| Remove branding | Yes  pro | Yes  bronze | Yes  plus | Yes  pro | Yes  pro | Yes  pro | No | Yes  forms | Yes  Individual Advantage | Yes  Basic | No | Yes  starter |
| Custom email domains | Yes  business | No | No | Yes  pro | Yes  pro | No | Yes  Business Starter | No | No | Yes  Elite | No | No |
| Form themes | No | Yes  starter | No | No | No | No | No | No | No | No | No | No |
| Theme designer | No | No | No | No | No | No | No | No | No | No | No | Yes |
| Analytics |
| Submission results and reports | Yes | Yes  starter | Yes | Yes | Yes | Yes | Yes | Yes  forms | Yes | Yes  Basic | Yes | Yes |
| AI report insights | Yes  pro | No | Yes  business | No | No | No | Yes  Business Standard | No | Yes  Individual Advantage | No | Yes | No |
| Paperform analytics | Yes  pro | No | No | Yes  pro | Yes  business | No | No | Yes  forms | No | No | No | No |
| Drop-off analysis | Yes  pro | No | Yes  business | No | No | No | No | No | No | No | No | No |
| Google Analytics & Facebook Pixel | Yes  pro | No | Yes  basic | Yes  pro | Yes | Yes  pro | No | Yes  forms | No | Yes  Elite | No | No |
| Custom analytics scripts | Yes  pro | No | Yes  basic | No | Yes  business | No | No | No | No | Yes  Basic | No | No |
| Partial submissions | Yes  pro | No | Yes  plus | Yes  pro | Yes  business | No | No | Yes  forms | Yes  Individual Advantage | Yes  Elite | No | No |
| Form analytics | No | Yes  starter | No | No | No | No | No | No | No | No | No | No |
| Google Analytics integration | No | Yes  starter | No | No | No | No | No | No | No | No | No | Yes  professional |
| Cross-form Insights dashboard | No | No | Yes  business | No | No | No | No | No | No | No | No | No |
| Answer Insights | No | No | No | Yes | No | No | No | No | No | No | No | No |
| Benchmarks | No | No | No | No | No | No | No | No | No | No | No | No |
| Collaboration |
| Multi-user accounts | Yes  pro | Yes  bronze | Yes  plus | Yes  pro | Yes | Yes  pro | Yes | Yes  forms | Yes  Team Advantage | Yes  Basic | Yes | Yes  professional |
| User permissions and management | Yes  pro | Yes  enterprise | Yes  plus | Yes  pro | Yes | Yes  team | Yes | Yes  forms | Yes  Team Advantage | Yes  Basic | Yes | Yes  professional |
| Advanced permissions & admin | Yes  enterprise | Yes  enterprise | Yes  enterprise | No | Yes  team | Yes  enterprise | Yes  Business Starter | Yes  enterprise | Yes  enterprise | No | Yes  enterprise | No |
| Form sharing (templates) | Yes | No | Yes | Yes | Yes | Yes | Yes | Yes  forms | Yes  Team Advantage | Yes  Basic | Yes | No |
| Spaces and tag management | Yes | No | No | Yes  pro | Yes | No | No | Yes  forms | No | No | No | No |
| Form sharing | No | Yes  starter | No | No | No | No | No | No | No | No | No | Yes |
| Assign forms | No | Yes  enterprise | No | No | No | No | No | No | No | No | No | No |
| Workspace organization | No | No | Yes | No | No | No | No | No | No | No | No | No |
| Review Sessions | No | No | No | No | No | No | No | No | Yes  Team Advantage | No | No | No |
| Persistent Magic Link | No | No | No | No | No | No | No | No | Yes  Team Advantage | No | No | No |
| Security |
| SOC 2 Type II | Yes | Yes  enterprise | Yes | No | Yes | No | Yes | No | Yes | No | Yes | Yes |
| GDPR compliant | Yes | Yes  starter | Yes | Yes | Yes | Yes | Yes | Yes  forms | Yes | Yes  Basic | Yes | Yes |
| SSL encryption | Yes | Yes  starter | Yes | Yes | Yes | Yes | Yes | Yes  forms | Yes | Yes  Basic | Yes | Yes |
| Two-factor authentication | Yes | Yes  starter | Yes | No | Yes | Yes | Yes | Yes  forms | Yes | No | Yes | No |
| Enforce 2FA for all users | Yes  business | No | No | No | Yes  team | No | Yes  Business Starter | Yes  enterprise | Yes  enterprise | No | Yes  enterprise | No |
| SSO (SAML) | Yes  business | Yes  enterprise | Yes  enterprise | No | Yes  enterprise | Yes  enterprise | Yes  Business Plus | Yes  enterprise | Yes  enterprise | No | Yes | No |
| reCAPTCHA | Yes | Yes  starter | Yes  business | Yes | Yes  starter | Yes | No | Yes  forms | Yes | Yes  Basic | No | Yes |
| Local data residency | Yes  enterprise | No | No | Yes | Yes  enterprise | No | Yes  Business Plus | No | Yes  enterprise | Yes  Basic | Yes  enterprise | No |
| Custom S3 storage (BYO) | Yes  business | No | No | No | Yes | No | No | No | No | No | No | No |
| HIPAA compliant | No | Yes  gold | Yes  enterprise | No | No | No | No | No | No | No | No | No |
| 256-bit SSL | No | Yes  starter | No | No | No | No | No | No | No | No | No | No |
| Data residency | No | Yes  enterprise | No | No | No | No | No | No | No | No | No | No |
| Form encryption | No | Yes  starter | No | No | No | No | No | No | No | No | No | No |
| PCI DSS | No | Yes  starter | Yes | No | No | No | No | No | No | No | No | Yes |
| ISO 27001 | No | No | Yes | No | No | No | No | No | No | No | No | No |
| HIPAA compliance / BAA | No | No | No | No | No | No | No | No | No | No | No | No |
| Audit logs | No | No | No | No | Yes  enterprise | No | No | No | No | No | No | No |
| Field encryption | No | No | No | No | No | No | No | No | No | No | No | Yes  professional |
| Password protection | No | No | No | No | No | No | No | No | No | No | No | Yes  professional |
| Integrations & API |
| Native integrations | 4,000+ | 150+ (starter) | 120+ (basic) | 17+ | 50+ | No | No | No | 200+ | No | No | Yes  starter |
| Zapier | Yes | Yes  starter | Yes  basic | Yes | Yes | Yes | Yes | Yes  forms | Yes | Yes  Pro | No | Yes  starter |
| Make (Integromat) | Yes | Yes  starter | Yes  basic | Yes | Yes | Yes | Yes | No | Yes | No | No | No |
| Webhooks | Yes  pro | Yes  starter | Yes  basic | Yes | Yes | Yes | No | Yes  forms | Yes  Individual Advantage | Yes  Elite | No | Yes  starter |
| Standard API | Yes  pro | No | No | Yes | Yes | Yes | Yes | Yes  forms | Yes  Individual Advantage | Yes  Basic | No | No |
| Business API | Yes  business | No | No | No | No | No | No | Yes  enterprise | Yes  enterprise | No | No | No |
| WordPress plugin | Yes | Yes  starter | Yes | Yes | Yes | Yes | No | Yes  forms | No | Yes  Basic | No | Yes |
| oEmbed support | Yes | No | No | Yes | Yes | Yes | No | No | No | No | Yes | No |
| API | No | Yes  starter | Yes  basic | No | No | No | No | No | No | No | No | Yes |
| Smartsheet integration | No | Yes  starter | No | No | No | No | No | No | No | No | No | No |
| Canvas LMS integration | No | Yes  enterprise | No | No | No | No | No | No | No | No | No | No |
| Salesforce AppExchange | No | Yes  starter | No | No | No | No | No | No | No | No | No | No |
| Embed options | No | Yes  starter | Yes | No | No | No | No | No | No | No | No | Yes |
| Mobile apps | No | Yes  starter | No | No | No | No | No | No | No | No | No | No |
| Claude / MCP server | No | No | Yes  basic | No | No | No | No | No | No | No | No | No |
| AI data enrichment | No | No | Yes  growth | No | No | No | No | No | No | No | No | No |
| Automations integrations (Contacts & Automations) | No | No | Yes  growth | No | No | No | No | No | No | No | No | No |
| AI assistant connectors (MCP / ChatGPT / Claude) | No | No | No | Yes | No | No | No | No | No | No | No | No |
| Integration failure alerts | No | No | No | Yes | No | No | No | No | No | No | No | No |
| MCP connector (AI app access) | No | No | No | No | No | Yes  pro | No | No | No | No | No | No |
| 4000+ integrations | No | No | No | No | No | No | No | No | No | No | No | No |
| Claude (Anthropic) integration | No | No | No | No | No | No | No | No | Yes  Individual Advantage | No | No | No |
| ChatGPT integration | No | No | No | No | No | No | No | No | Yes | No | No | No |
| Gemini integration | No | No | No | No | No | No | No | No | No | No | No | No |
| HRIS integrations (Workday, BambooHR) | No | No | No | No | No | No | No | No | Yes | No | No | No |
| 50+ official add-ons | No | No | No | No | No | No | No | No | No | Yes  Basic | No | No |
| MCP server (AI assistant access) | No | No | No | No | No | No | No | No | No | Yes  Basic | No | No |
| Stepper workflow automation | No | No | No | No | No | No | No | No | No | No | No | No |

## Review Ratings Across Platforms

Aggregated ratings from G2, Capterra, GetApp, Trustpilot and TrustRadius, weighted by review count so small samples do not distort the picture.
    Paperform  4.82 / 5 (498 reviews)        G2  4.8 (78)   Capterra  4.8 (104)   GetApp  4.9 (104)   Trustpilot  4.8 (212)      Tally  4.73 / 5 (201 reviews)        G2  4.8 (97)   Capterra  4.9 (41)   GetApp  4.9 (41)   Trustpilot  3.8 (22)      Jotform  4.64 / 5 (13,280 reviews)        G2  4.7 (5,595)   Capterra  4.7 (2,926)   GetApp  4.7 (2,926)   Trustpilot  4.3 (1,833)      Google Forms  4.63 / 5 (66,020 reviews)        Capterra  4.7 (11,572)   GetApp  4.7 (11,500)   G2  4.6 (42,000)   TrustRadius  4.3 (948)      Gravity Forms  4.63 / 5 (522 reviews)        G2  4.7 (240)   Capterra  4.6 (91)   GetApp  4.6 (91)   Trustpilot  4.5 (100)      Microsoft Forms  4.46 / 5 (1,096 reviews)        G2  4.4 (436)   Capterra  4.5 (330)   GetApp  4.5 (330)      SurveyMonkey  4.45 / 5 (46,330 reviews)        G2  4.4 (23,525)   Capterra  4.6 (10,508)   GetApp  4.6 (10,508)   TrustRadius  4.2 (721)   Trustpilot  2.7 (1,068)      Cognito Forms  4.35 / 5 (998 reviews)        G2  4.5 (90)   Capterra  4.7 (216)   GetApp  4.7 (216)   Trustpilot  4 (476)      Wufoo  4.32 / 5 (718 reviews)        G2  4.2 (296)   Capterra  4.4 (222)   GetApp  4.4 (200)      Typeform  4.21 / 5 (3,735 reviews)        G2  4.5 (1,002)   Capterra  4.7 (979)   GetApp  4.7 (979)   Trustpilot  2.6 (775)      Formstack  4.13 / 5 (621 reviews)        G2  4.3 (471)   Capterra  4 (126)   Trustpilot  1.6 (24)      Fillout  4.07 / 5 (95 reviews)        G2  4.6 (30)   Capterra  4 (4)   Trustpilot  3.5 (48)   ProductHunt  5 (13)
## How We Evaluated These Form Builders

Rankings apply five weighted criteria consistently across all twelve tools:

 1. **Pricing model (30%):** What does the vendor charge you more for? We scored down every meter on submissions, seats, forms, views, documents and storage, and scored up plans where growth is not a billing event. Overage rates, seat minimums and annual-only commitments were counted against the tool.
 2. **Workflow depth (25%):** How far past data collection does the product go on its own? Calculation engines, eSignatures, approval routing and automation that ship in the subscription scored highest. Tools that hand off to Zapier for each of those scored lower, because that handoff is a cost and a maintenance burden the price sheet does not show.
 3. **Payments and commerce (15%):** Number of processors, plus whether subscriptions, coupons, tax and inventory are handled in the form or need an external checkout.
 4. **Compliance and security (15%):** HIPAA, SOC 2, GDPR, ISO 27001, SSO and 2FA availability, taken from each vendor's published trust documentation rather than marketing pages.
 5. **Vendor stability (15%):** Company age, funding model, profitability, ownership changes and visible development momentum. Bootstrapped profitable companies scored highest, recently acquired products with quiet changelogs scored lowest.

Every tool was assessed against the same four jobs: a contact form, a multi-page application with branching logic, a payment form with dynamic pricing, and a submission that has to trigger a signature and an approval. Pricing was read live from each vendor's pricing page on 22 September 2026. Where a vendor geo-serves currency or runs a pricing experiment, that is noted in our underlying data and the figures quoted here are the published USD rates.

If your shortlist is already down to two, our head-to-head pages go deeper. [Paperform vs Typeform](/form-builders/paperform-vs-typeform/) works through the metered-versus-unmetered question in full, and [Google Forms vs Jotform vs Typeform](/form-builders/google-forms-vs-jotform-vs-typeform/) covers the three most-searched tools against each other.

## Frequently Asked Questions

Which form builders in this ranking do not meter submissions or seats?

Three of the twelve. **Paperform** is unlimited on submissions and seats on Pro ($49/month annual) and Business ($124/month annual) under a fair use policy. **Tally** is unlimited on submissions at every tier including Free, also under fair use, with unlimited team members on Pro. **Fillout** gives unlimited seats everywhere but only removes the response cap at Business ($75/month annual); Starter stops at 2,000 responses and Pro at 5,000.

Everyone else bills the two things that grow when your business does. Jotform caps submissions on every self-serve tier and gives you exactly one user until you request an Enterprise quote. Typeform caps both on all five published plans. Wufoo charges $0.05 per entry over the cap. SurveyMonkey charges $0.15 per response over an annual allowance and requires three seats minimum on Team plans.

Is the cheapest form builder actually the cheapest once the team grows?

Often not, and seat pricing is usually why. Cognito Forms Pro looks like the bargain of this list at $19/month billed annually, but it includes two users and then charges $5 per additional user per month, with external collaborators sold separately in guest packs from $25 to $250 per month. SurveyMonkey Team Advantage is $30 per user per month with a three-user floor, so the real entry cost is $1,080 a year. Jotform Bronze at $34/month annual is single-user with no way to add a second seat.

Paperform's Pro plan is $49/month billed annually and includes unlimited team members, and one seat covers forms, eSignatures and workflow automation together. The headline number is higher; the number after you add five colleagues usually is not.

Which form builders on this list are HIPAA compliant, and which are not?

HIPAA compliant: **Jotform** (from the Gold plan at $99/month annual), **Cognito Forms** (Enterprise, $129/month annual), **Formstack** (a paid add-on on Forms and Suite, included on Salesforce and Enterprise), **Typeform** (Enterprise), **SurveyMonkey** (Enterprise), **Google Forms** and **Microsoft Forms** (both under a Workspace or Microsoft 365 BAA).

Not HIPAA compliant: **Paperform**, **Tally**, **Fillout**, **Wufoo** and **Gravity Forms**. Paperform does not sign Business Associate Agreements today, so if you are collecting protected health information it is the wrong choice and we would point you at Cognito Forms or Jotform instead. Paperform is SOC 2 Type II, GDPR and CCPA compliant, which covers most non-PHI procurement checklists.

Do I need a form builder at all if I already pay for Google Workspace or Microsoft 365?

For internal surveys, quizzes, RSVPs and quick data collection, no. Google Forms and Microsoft Forms are already in your licence, they are both free to use, and they will do that job well. We would not argue otherwise.

The gap opens when the work stops being a form. Neither tool takes a payment, neither has calculation fields, Google Forms has around 20 native integrations and Microsoft Forms about the same, and neither produces a signed contract. At that point you start assembling: Forms, plus a signature vendor, plus Power Automate or Zapier, plus the per-user licences under all of it. That stack is the real cost, and you are the one holding it together.

Which of these form builders can take a payment without a third-party checkout page?

Nine of the twelve, but the gateway counts are very different. **Jotform** leads with 40+ processors. **Paperform** supports five (Stripe, PayPal, Square, Braintree and Google Pay) with subscriptions, coupons, tax and inventory handled in the form itself. **Wufoo** lists eight but only from the Professional plan at $33.25/month annual. **Cognito Forms** has Stripe, Square, PayPal and its own Cognito Pay, though Square and PayPal only appear on Team. **Gravity Forms** covers Stripe, PayPal, Square and Mollie from the Pro licence at $159/year. **Formstack** has five.

**Typeform**, **Tally** and **Fillout** are Stripe only. **Google Forms** and **Microsoft Forms** take no payments at all.

How much does conditional logic vary between these tools in practice?

Enough that it should drive the shortlist. All twelve branch on an answer. The split is what happens to numbers. **Cognito Forms** and **Paperform** both run a real formula engine: Paperform's calculations are Excel-style and drive question and page visibility, conditional emails, what gets sent to integrations and what appears on the success page, not just a total at the bottom. **Formstack**, **Tally** and **Fillout** have calculation fields that handle pricing and scoring competently.

**Gravity Forms** does merge-tag arithmetic and needs a third-party add-on for anything conditional. **Typeform** gates calculations behind Plus at $56/month annual. **Google Forms**, **Microsoft Forms**, **SurveyMonkey** and **Wufoo** have no calculation fields at all.

Which form builders here are safe to build a five-year process on?

Look at who owns them. **Jotform** has been bootstrapped since 2006 and reported $144.9M revenue in 2024. **Gravity Forms** has been shipping since 2008 and is embedded in millions of WordPress sites. **Paperform** is ten years old, bootstrapped and profitable, with SOC 2 Type II certification. Google and Microsoft are not going anywhere.

The ones worth a second look are the ones that changed hands. **Wufoo** was bought by SurveyMonkey in 2011 and has seen little meaningful development since. **SurveyMonkey** is now owned by private equity firm STG and removed its only month-to-month paid plan in September 2026. **Formstack** sits under Intellistack, which has launched a separate CLM product line. **Fillout** was founded in 2022 and now trades inside the Zite app platform, which is a short track record for a system your revenue passes through.

What is the honest case against Paperform in this ranking?

Three things. It has no HIPAA compliance and signs no BAAs, so regulated health data rules it out. It has the higher paid floor of this group at $49/month billed annually, with no cheaper paid rung below it; Tally at $24 and Fillout at $15 are cheaper doors. And Stepper automation runs are metered in credits (20,000/month on Pro), with overflow at $10 per additional 10,000, so a heavy automation workload costs more than the sticker price.

Paperform also has a smaller review footprint than the leaders here, roughly 498 reviews against SurveyMonkey's 23,000-plus, though the average of 4.8 is higher than almost anything else on this page.

## Sources & References

 1. [Best Online Form Builder to Use in 2026 — Top 20 Tools](https://www.emailtooltester.com/en/blog/best-online-form-builder/) — EmailToolTester, 2026
2. [The 13 Best Online Form Builder Apps](https://zapier.com/blog/best-online-form-builder-software/) — Zapier, 2026
3. [Jotform Review 2026: Pricing, Features, Pros & Cons, Ratings & More](https://research.com/software/reviews/jotform-review) — Research.com, 2026
4. [Typeform Achieves ISO/IEC 42001 Certification for Responsible AI Management](https://www.typeform.com/blog/typeform-achieves-iso-iec-42001-certification) — Typeform, June 2026
5. [Typeform Review 2026: We Tested Everything (Features, Pricing, Integrations & Real Results)](https://hackceleration.com/typeform-review/) — Hackceleration, 2026

## Updates

We re-audit the form builders we compare on a regular cadence and log every change here — a public record of what changed and when.

- Updated September 22, 2026 — Full rebuild against a live pricing re-audit of all twelve tools. Paperform's plan lineup updated; Pro is now $59/month ($49 annual) with unlimited submissions and seats. Added Tally and Fillout to the ranking, reweighted the methodology around pricing model and workflow depth, and updated SurveyMonkey (annual-only paid plans), Cognito Forms (July 2026 pricing era) and Formstack (300+ integrations).

Last updated September 22, 2026

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