---
title: Best Fillout Alternatives for 2026 — Compared & Ranked | Paperform
description: Fillout caps responses on every tier under $75/month and sells support and lead-gen as upgrades. We compare the best Fillout alternatives in 2026 on pricing, logic, payments, support and compliance.
url: "https://paperform.com/form-builders/fillout-alternatives"
type: static
generatedAt: "2026-10-12T00:05:03.268Z"
---

![](/images/og/form-builders/fillout-alternatives.png)

# Best Fillout Alternatives for 2026

The best Fillout alternative for most growing teams is [Paperform](/form-builders/), at $49/month billed annually with unlimited submissions, unlimited seats and priority human support included rather than gated to a higher tier. Fillout caps responses on every plan below $75/month and sells its lead-generation toolkit as a separate $100/month add-on.

Fillout earns its following honestly. The free plan carries 1,000 responses a month with unlimited forms and unlimited seats, the builder is fast and modern, the Airtable connector updates existing records rather than only appending new ones, and SOC 2 Type 2 arrived early for a company this young. At 800 responses a month with a Stripe checkout on the end, Fillout is the cheaper answer and this page will not argue otherwise.

Two things tend to send people looking anyway. The first is what happens as the forms work: Starter stops at 2,000 responses, Pro at 5,000, and clearing 5,000 means Business at $75/month billed annually, an 87% step up from Pro, or bulk submission packs priced at a number Fillout does not publish. Under the Zite rebrand the metering has spread to AI credits and workflow runs, with the serious quotas parked in a $250/month Team bundle. The second is what sits outside the plan entirely. Priority support is a Business-tier feature, dedicated support is an Enterprise agreement, and the lead-gen essentials most marketing teams assume are included, abandonment recovery, enrichment, routing, email validation and ad conversion tracking, are the $100/month Conversion Kit.

That is the pattern worth naming before you compare anything else: on Fillout, help and growth are both upsells. Below we rank the alternatives on the five dimensions that decide the purchase, and say plainly where Fillout still wins.

 ![Fillout homepage](/images/form-builders/fillout/screenshot-homepage.png)

*Fillout's homepage promises forms, scheduling, PDFs, payments, workflows and signatures. The product tabs are real; the question is which tier each one unlocks on.*

| Feature | Fillout | Paperform | Jotform | Cognito Forms | Typeform | SurveyMonkey | Google Forms |
| --- | --- | --- | --- | --- | --- | --- | --- |
| Form Building |
| Document-style editor | No | Yes | No | No | No | No | No |
| AI agent in the form editor (Form Agent) | Yes | No | No | No | No | No | No |
| Field types | 50+ | 26+ | 30+ (starter) | 20+ | 20+ | 15+ | 11 |
| Guided mode (one question at a time) | No | Yes | Yes  starter | No | Yes | Yes | No |
| Calculations field | Yes | Yes  pro | Yes  starter | Yes | Yes  plus | No | No |
| Payments |
| Stripe payments | Yes | Yes | Yes  starter | Yes | Yes  basic | Yes  Individual Advantage | No |
| PayPal payments | No | Yes | Yes  starter | Yes  team | No | Yes  Individual Advantage | No |
| Square payments | No | Yes | Yes  starter | Yes  team | No | No | No |
| Braintree payments | No | Yes | Yes  starter | No | No | No | No |
| Google Pay | No | Yes | Yes  starter | Yes | No | No | No |
| Design & Customization |
| Template gallery | Yes | 30,000+ | 20,000+ (starter) | Yes | 1,500+ | 400+ | 20+ |
| Unsplash and Giphy integration | No | Yes | No | No | Yes | No | No |
| Image editor | No | Yes | No | No | No | No | No |
| Adobe Creative Cloud | No | Yes | No | No | No | No | No |
| Language translation | No | Yes | Yes  starter | Yes  pro | Yes  basic | Yes  Individual Premier | No |
| Analytics |
| AI report insights | No | Yes  pro | No | No | Yes  business | Yes  Individual Advantage | Yes  Business Standard |
| Paperform analytics | Yes  business | Yes  pro | No | No | No | No | No |
| Google Analytics & Facebook Pixel | Yes | Yes  pro | No | Yes  pro | Yes  basic | No | No |
| Custom analytics scripts | Yes  business | Yes  pro | No | No | Yes  basic | No | No |
| Partial submissions | Yes  business | Yes  pro | No | No | Yes  plus | Yes  Individual Advantage | No |
| Collaboration |
| Form sharing (templates) | Yes | Yes | No | Yes | Yes | Yes  Team Advantage | Yes |
| Spaces and tag management | Yes | Yes | No | No | No | No | No |
| Form sharing | No | No | Yes  starter | No | No | No | No |
| Assign forms | No | No | Yes  enterprise | No | No | No | No |
| Workspace organization | No | No | No | No | Yes | No | No |
| Security |
| SOC 2 Type II | Yes | Yes | Yes  enterprise | No | Yes | Yes | Yes |
| ISO 27001 | No | No | No | No | Yes | No | No |
| Audit logs | Yes  enterprise | No | No | No | No | No | No |
| Enforce 2FA for all users | Yes  team | Yes  business | No | No | No | Yes  enterprise | Yes  Business Starter |
| reCAPTCHA | Yes  starter | Yes | Yes  starter | Yes | Yes  business | Yes | No |
| Integrations & API |
| Native integrations | 50+ | 4,000+ | 150+ (starter) | No | 120+ (basic) | 200+ | No |
| Webhooks | Yes | Yes  pro | Yes  starter | Yes | Yes  basic | Yes  Individual Advantage | No |
| Standard API | Yes | Yes  pro | No | Yes | No | Yes  Individual Advantage | Yes |
| Business API | No | Yes  business | No | No | No | Yes  enterprise | No |
| WordPress plugin | Yes | Yes | Yes  starter | Yes | Yes | No | No |

## The Five Dimensions That Decide It

Fillout is competitive on three of these and structurally weak on two. Here is where it lands against each alternative.

Pricing

**Fillout charges $15/month for 2,000 responses on Starter, $40 for 5,000 on Pro and $75 for unlimited on Business, all billed annually, with unlimited seats on every tier.** The unlimited-response rung costs $75 before the $100/month Conversion Kit. Paperform Pro is $59/month, or $49/month billed annually, with unlimited submissions and unlimited seats, and Business is $124/month annually. Cognito Forms Pro is $19/month annually for 2,000 entries and 2 users, Jotform Bronze is $34/month annually for 1,000 submissions, Typeform Basic is $28/month annually for 100 responses, and SurveyMonkey now bills every paid plan as an annual commitment with a $0.15 charge per response over the yearly cap.

Integrations & API

**Fillout ships 50+ native integrations plus Zapier, Make, webhooks and a REST API, with an Airtable connector that can update existing records rather than only creating them.** The native list is well chosen: Salesforce, HubSpot, Pipedrive, Notion, SmartSuite, Slack, Teams, Calendly, Cal.com, S3 and Klaviyo among them, most available on the free plan. Paperform counts 4000+ integrations across native connectors, Stepper workflows, Zapier, Make, webhooks and a REST API. Jotform lists 150+ natives, Typeform 120+, and Google Forms roughly 20 inside Workspace. Note where Fillout puts the gate: Salesforce sits in the $250/month Team bundle.

Conditional logic

**Fillout includes conditional logic, calculations, scoring, answer piping and pre-fill on the free plan, and its Form Agent chat assistant can write page logic and calculations for you.** That is a strong free offer. The known friction is the learning curve: G2 reviewers say mastering calculations and integrations takes time, and the Form Agent runs on a shared Zite credit pool that stops responding when the month's allocation is spent. Paperform's calculations are Excel-style and are not confined to producing a score: they drive question and page visibility, conditional email content, integration payloads and success page output, with an AI assistant that writes the formula from a plain-English description.

Payments

**Fillout supports exactly one payment processor, Stripe, with no PayPal, Square, Braintree or native Google Pay, though Stripe brings cards, ACH, Affirm and Link with discount codes and no added Fillout fee.** Paperform supports five gateways (Stripe, PayPal, Square, Braintree, Google Pay) with products, subscriptions, coupons, tax rules, quotes and refunds, and charges no transaction fee of its own. Jotform supports 40+ processors on every plan including free. Cognito Forms adds PayPal and Square from its Team tier alongside Cognito Pay with Apple Pay and Google Pay. Typeform is Stripe-only, SurveyMonkey offers two gateways bolted onto a research tool, and Google Forms takes no payments at all.

Compliance (HIPAA / GDPR / SOC 2)

**Fillout is SOC 2 Type 2 and GDPR compliant with SAML SSO on Enterprise, and is not HIPAA compliant and signs no BAAs.** It does offer something most rivals do not: a choice of hosted region across the USA, EU, UK, Australia and Canada, and an Enterprise option to store submissions only in external storage. Paperform is SOC 2 Type II, GDPR and CCPA compliant with SAML SSO and enforced 2FA on Business, and is also not HIPAA compliant and signs no BAAs. Jotform, Cognito Forms, Typeform, SurveyMonkey and Google Forms are all HIPAA capable, so if protected health information is in scope both Fillout and Paperform are out.

## ![](/images/form-builders/paperform/logo.svg)
 #1 Paperform — Best When Growth and Help Should Not Cost Extra

 ![Paperform homepage](/images/form-builders/paperform/screenshot-homepage.png)

*One subscription covers Paperform for forms, Papersign for eSignatures and Stepper for workflow automation, on every plan.*

Start with the line item nobody reads until they need it. On Fillout, priority support is a Business-tier feature at $75/month and dedicated support is an Enterprise agreement with a custom contract behind it; below that you queue. Paperform puts live chat with its Customer Success team in every plan and rates 4.7 on Capterra and 4.9 on GetApp for support, which are its strongest scores anywhere. There is no onboarding package produced at signing and no five-figure enablement fee, because the cost of getting a team running is already in the seat price. When an automated system flags your account or a launch breaks at 4pm, the difference between a human in chat and a ticket in a queue is the whole product.

The second argument is tenure. Paperform has been shipping since 2016: ten years, bootstrapped, profitable, with no investors setting the roadmap and no parent brand to be folded into. Fillout launched in 2022 on seed funding and now trades as Fillout by Zite, with its security docs, help centre, changelog and AI credit pool moved into the parent platform. That is not a failure, it is a strategy, but it is a strategy you are buying into. If the forms are about to become the system of record for signatures, approvals and payments, vendor stability is part of the specification.

On the mechanics, Paperform removes the meter that defines Fillout's price list. Submissions and seats are unlimited on paid plans within fair use, so a campaign that works does not generate an invoice, and one subscription covers forms, Papersign eSignatures and Stepper workflow automation from one account. Paperform's own metered line is Stepper automation credits, 20,000/month on Pro and 100,000 on Business, and that number is worth sizing against your volume before you commit.

 - **Strengths over Fillout:** priority human support included in the price rather than gated to Business, unlimited submissions and seats on paid plans, Papersign eSignatures and Stepper workflows in the same subscription, 5 payment gateways against Fillout's Stripe-only, Excel-style calculations with an AI assistant, document-style editor plus Guided Mode, 30,000+ templates, 4000+ integrations, ten years bootstrapped and profitable
 - **Limitations:** $49/month billed annually against Fillout's $15 entry, no HIPAA compliance and no BAAs, Stepper credits are metered, custom domains $20/month each on Pro, no mobile editor, a smaller review footprint than Jotform or SurveyMonkey
 - **Best for:** Teams whose response volume is climbing and whose forms now trigger contracts and approvals

## ![](/images/form-builders/jotform/logo.png)
 #2 Jotform — Best If Stripe-Only or Missing HIPAA Is the Blocker

 ![Jotform homepage](/images/form-builders/jotform/screenshot-homepage.png)

*Twenty years of accumulated breadth, including the payment processors and the signed BAA that Fillout cannot offer.*

Jotform answers the two requirements Fillout simply cannot meet. Payments go from one processor to more than forty, including regional gateways, on every plan including the free one, and HIPAA compliance with a signed BAA arrives on Gold at $99/month billed annually, backed by SOC 2, ISO 27001, PCI DSS Level 1 and FERPA. Founded in 2006 and still bootstrapped after twenty years, it is also the most reviewed product on this page by a wide margin, which is a useful counterweight to Fillout's 34 combined G2 and Capterra reviews.

The trade is that Jotform meters more things than Fillout does, not fewer. Submissions, forms, form views, storage, fields per form and signed documents all carry quotas, and every self-serve tier from Starter to Gold is single-user, so a team that enjoys Fillout's unlimited seats will feel that immediately. The interface carries two decades of accumulated features and reviewers regularly call it cluttered. Our [Jotform alternatives](/form-builders/jotform-alternatives/) breakdown walks through the quota structure in detail.

 - **Strengths over Fillout:** 40+ payment processors on every plan, HIPAA with a BAA, ISO 27001 and PCI DSS Level 1, 150+ native integrations, native mobile apps for building forms, approval workflows and PDF generation, twenty years of bootstrapped stability
 - **Limitations:** single-user on every self-serve tier where Fillout gives unlimited seats, six separate quotas to track, cluttered editor, no document-style editing, breadth that outpaces polish
 - **Best for:** Teams that hit Fillout's Stripe wall or a healthcare requirement and will trade unlimited seats to clear it

## ![](/images/form-builders/cognito-forms/logo.png)
 #3 Cognito Forms — Best Cheap Route to Heavy Calculations and a BAA

 ![Cognito Forms homepage](/images/form-builders/cognito-forms/screenshot-homepage.png)

*Plainer than Fillout by a wide margin, with a deeper calculation engine and HIPAA behind it.*

Cognito Forms is the budget answer to the two complaints Fillout reviewers raise most: calculations that take time to master, and no HIPAA. Its calculation engine handles repeating sections, line-item order forms and nested pricing logic without a credit pool behind it, and it is HIPAA compliant with a BAA plus SOC 2 Type 2 and Section 508 accessibility. Pro is $19/month billed annually, above Fillout's $15 Starter but below Fillout's Pro, and Cognito Pay adds native card processing with Apple Pay and Google Pay, with PayPal and Square from the Team tier.

What you give up is everything Fillout users tend to like. The forms look like forms from a decade ago unless someone writes CSS, there is no public REST API, and the product moves slowly next to Fillout's changelog. It also meters in four directions at once: entries, users, storage and guest collaborators each carry a quota, and Pro stops at 2,000 entries and 2 users with extra people at $5 each per month, so Fillout's unlimited seats are a genuine loss. See our [Cognito Forms alternatives](/form-builders/cognito-forms-alternatives/) page for the full breakdown.

 - **Strengths over Fillout:** HIPAA with a BAA, deeper calculation engine with repeating sections and no AI credit dependency, more payment options including Apple Pay and Google Pay, Section 508 accessibility, lower unlimited-ish entry pricing for small teams
 - **Limitations:** dated interface next to Fillout's, no public REST API, seats capped at 2 on Pro against Fillout's unlimited, slower release cadence, no scheduling product
 - **Best for:** Small regulated teams whose forms are really pricing calculators and who do not need the form to look modern

## ![](/images/form-builders/typeform/logo.png)
 #4 Typeform — Best for One-Question-at-a-Time Brand Moments

 ![Typeform homepage](/images/form-builders/typeform/screenshot-homepage.png)

*The conversational format Fillout does not offer, sold on a meter that is tighter than Fillout's.*

Typeform is on this list for one capability Fillout lacks outright: a guided, one-question-at-a-time experience, which it invented and still executes best. For short lead-qualification and feedback flows where presentation drives completion, it is the reference implementation, and its compliance sheet is far deeper than Fillout's, with HIPAA on Business alongside ISO 27001, 27017, 27018 and ISO/IEC 42001. It also has the largest review base of any product here after SurveyMonkey and Jotform.

If the meter is why you are leaving Fillout, Typeform is a step backwards, not forwards. Responses and seats are both capped on every plan: 100 responses and 1 user on Basic at $28/month annually, 1,000 and 3 on Plus, 10,000 and 5 on Business at $91/month annually, and Growth Flow at $266/month annually raises neither. Payments are Stripe-only, exactly as in Fillout, and advanced logic and calculations are gated to Plus. Typeform is Series C funded, which puts it in a different governance category from a bootstrapped vendor. Our [Paperform vs Typeform](/form-builders/paperform-vs-typeform/) comparison covers the pricing model in depth.

 - **Strengths over Fillout:** conversational one-question format, strongest out-of-the-box aesthetics for short forms, HIPAA on Business, ISO 27001 and ISO/IEC 42001, far more third-party reviews to read
 - **Limitations:** responses and seats capped on every plan where Fillout caps neither seats nor the free plan as tightly, Stripe-only like Fillout, logic gated to Plus, no PDF generation or scheduling product
 - **Best for:** Marketing teams running low-volume, high-value flows where the respondent experience is the point

## ![](/images/form-builders/surveymonkey/logo.png)
 #5 SurveyMonkey — Best If the Real Job Is Research, Not Forms

 ![SurveyMonkey homepage](/images/form-builders/surveymonkey/screenshot-homepage.png)

*Twenty-seven years of survey methodology, a global respondent panel, and a meter on both responses and seats.*

SurveyMonkey is the right call when the output is analysis rather than a workflow. Question banks written by methodologists, benchmarking, significance testing, a 335-million-person respondent panel and a compliance sheet covering HIPAA, GDPR, SOC 2, ISO 27001, PCI DSS 4.0 and Section 508 are things no form builder on this page attempts. Founded in 1999, it is the oldest product here, though it is now owned by private equity firm Symphony Technology Group rather than being independent.

As a Fillout replacement it is the wrong shape. Every plan carries an annual response cap with $0.15 charged per response beyond it, Team plans require a minimum of three paid users against Fillout's unlimited seats, Enterprise requires five, and since September 2026 every paid plan is an annual commitment. Payments are two gateways appended to a research instrument, with no order record or recurring billing behind them. If you liked Fillout's PDF generation, scheduling and workflow tabs, none of that lives here.

 - **Strengths over Fillout:** serious survey methodology and statistical analysis, global respondent panel, HIPAA and ISO 27001, 70+ languages on higher tiers, brand recognition with 23,000+ reviews behind it
 - **Limitations:** minimum three paid seats where Fillout charges for none, $0.15 per overage response, annual commitment on every paid plan, thin payments, no PDF generation or scheduling, private equity ownership
 - **Best for:** Research, CX and people teams who need defensible survey data rather than an intake and payment workflow

## ![](/images/form-builders/google-forms/logo.png)
 #6 Google Forms — Best If the Free Plan Was the Only Reason You Used Fillout

 ![Google Forms homepage](/images/form-builders/google-forms/screenshot-homepage.png)

*Unlimited and already paid for, at the cost of nearly everything Fillout does well.*

Google Forms has no response cap at all, which is a pointed fact on a page about metering. It is HIPAA-eligible under a Workspace BAA and covered by SOC 2, ISO 27001 and FedRAMP through Google Cloud, with SSO and admin controls handled by Workspace from $7 per user per month on Business Starter. For internal collection inside an organisation already on Workspace, it costs nothing extra and needs no procurement conversation.

Everything else is a downgrade from Fillout. No payments of any kind, roughly 20 integrations confined to Google's own ecosystem, no calculations worth the name, no PDF generation, no scheduling, no custom domains and a respondent experience that announces itself as a Google Form. Choose it only if you were using Fillout's free tier for internal surveys and never touched the rest of the product. Our [Google Forms alternatives](/form-builders/google-forms-alternatives/) page covers the upgrade paths.

 - **Strengths over Fillout:** genuinely unlimited responses, HIPAA-eligible under a Workspace BAA, FedRAMP and ISO 27001 through Google Cloud, SSO via Workspace at any size, zero learning curve
 - **Limitations:** no payments, no PDF generation, no scheduling, no workflows, about 20 integrations, no design control or custom domains, generic respondent experience
 - **Best for:** Internal surveys inside a Workspace organisation where presentation and payments do not matter

## See Them in Action

Two independent videos worth watching before you decide: a full walkthrough of what the Fillout builder feels like to use, and a positioning piece from a no-code practitioner who works in it daily.

  ![(iframe)](https://www.youtube.com/embed/kbhZMjt9-aY)

*"Fillout Full Tutorial for Beginners 2026 (Step by step)" by Toolysto*

  ![(iframe)](https://www.youtube.com/embed/8EZwFtOEvi0)

*"Why Forms Matter More in 2026 - And Why Fillout Is Built for It" by Gareth Pronovost | Build Without Code*

## Full Feature Comparison

Every feature across Fillout and its alternatives, grouped by category. Read the payments, support and compliance rows closely: those are where Fillout's tier gates do the most work.

| Feature | Fillout | Paperform | Jotform | Cognito Forms | Typeform | SurveyMonkey | Google Forms |
| --- | --- | --- | --- | --- | --- | --- | --- |
| Form Building |
| Document-style editor | No | Yes | No | No | No | No | No |
| AI form creation | Yes | Yes | Yes  starter | Yes | Yes | Yes | Yes  paid |
| AI agent in the form editor (Form Agent) | Yes | No | No | No | No | No | No |
| Field types | 50+ | 26+ | 30+ (starter) | 20+ | 20+ | 15+ | 11 |
| Multi-page forms | Yes | Yes | Yes  starter | Yes | Yes  basic | Yes | Yes |
| Guided mode (one question at a time) | No | Yes | Yes  starter | No | Yes | Yes | No |
| Conditional logic | Yes | Yes | Yes  starter | Yes | Yes  basic | Yes  Individual Advantage | Yes |
| Calculations field | Yes | Yes  pro | Yes  starter | Yes | Yes  plus | No | No |
| AI calculations assistant | No | Yes  pro | No | No | No | No | No |
| Scoring | Yes | Yes  pro | Yes  starter | Yes | Yes  plus | Yes | Yes |
| Answer piping | Yes | Yes | Yes  starter | Yes | Yes  basic | Yes  Individual Advantage | No |
| Pre-filling and hidden fields | Yes | Yes  pro | Yes  starter | Yes | Yes  basic | Yes  Individual Advantage | Yes |
| Save and resume | Yes | Yes | Yes  starter | Yes  pro | No | Yes  Individual Advantage | No |
| Auto-close by number | Yes | Yes  pro | Yes  starter | Yes | Yes  basic | Yes  Individual Advantage | Yes |
| Auto-close by date | Yes | Yes  pro | Yes  starter | Yes | Yes  basic | Yes  Individual Advantage | Yes |
| Appointment/booking field | Yes  starter | Yes | Yes  starter | No | Yes  basic | No | No |
| Signature field | Yes  starter | Yes | Yes  starter | Yes  team | Yes  basic | No | No |
| Color picker field | No | Yes | No | No | No | No | No |
| API-powered dropdowns | No | Yes  business | No | Yes | No | No | No |
| Google address search | Yes  conversion-kit | Yes  business | No | Yes | No | No | No |
| File uploads | Yes | Yes | Yes  starter | Yes | Yes  basic | Yes | Yes |
| Drag-and-drop builder | No | No | Yes  starter | No | No | No | No |
| Form widgets | No | No | Yes  starter | No | No | No | No |
| Template gallery | No | No | 20,000+ (starter) | No | No | No | No |
| Question display logic | No | No | No | No | Yes  basic | No | No |
| AI follow-up questions | No | No | No | No | Yes  business | No | No |
| AI extended thinking & memory | No | No | No | No | Yes  growth | No | No |
| Typeform AI connectors | No | No | No | No | Yes  growth | No | No |
| Workflow / automation builder | No | No | No | No | Yes  growth | No | No |
| AI-moderated research (Research Flow) | No | No | No | No | Yes  enterprise | No | No |
| Video questions | No | No | No | No | Yes  basic | No | No |
| AI chat survey editing | No | No | No | No | No | Yes | No |
| AI quiz generation | No | No | No | No | No | No | Yes  paid |
| Payments |
| Stripe payments | Yes | Yes | Yes  starter | Yes | Yes  basic | Yes  Individual Advantage | No |
| PayPal payments | No | Yes | Yes  starter | Yes  team | No | Yes  Individual Advantage | No |
| Square payments | No | Yes | Yes  starter | Yes  team | No | No | No |
| Braintree payments | No | Yes | Yes  starter | No | No | No | No |
| Google Pay | No | Yes | Yes  starter | Yes | No | No | No |
| Product sales (eCommerce) | Yes | Yes  pro | Yes  starter | Yes | No | No | No |
| Subscriptions | Yes | Yes  pro | Yes  starter | No | Yes  basic | No | No |
| Coupons and discounts | Yes | Yes  pro | Yes  starter | Yes | No | No | No |
| Custom pricing rules | Yes | Yes  pro | Yes  starter | Yes | No | No | No |
| Tax calculations | No | Yes | Yes  starter | Yes | No | No | No |
| Quotes/invoices | No | Yes | No | Yes  team | No | No | No |
| Refunds | No | Yes | No | No | No | No | No |
| 3D Secure | No | Yes | No | No | Yes  basic | No | No |
| 40+ payment gateways | No | No | Yes  starter | No | No | No | No |
| No transaction fees | No | No | Yes  starter | No | No | No | No |
| Cognito Pay (native card processing) | No | No | No | Yes | No | No | No |
| Design & Customization |
| Template gallery | Yes | 30,000+ | 20,000+ (starter) | Yes | 1,500+ | 400+ | 20+ |
| Rich media (images, GIFs, videos) | Yes | Yes | Yes  starter | Yes | Yes | Yes | Yes |
| Unsplash and Giphy integration | No | Yes | No | No | Yes | No | No |
| Image editor | No | Yes | No | No | No | No | No |
| Adobe Creative Cloud | No | Yes | No | No | No | No | No |
| Language translation | No | Yes | Yes  starter | Yes  pro | Yes  basic | Yes  Individual Premier | No |
| Advanced theming | Yes  starter | Yes  pro | Yes  starter | Yes  pro | Yes  plus | Yes  Individual Advantage | No |
| Custom form URL | Yes  pro | Yes  pro | No | No | Yes  plus | Yes  Individual Advantage | No |
| Custom domains | Yes  business | Yes  pro | Yes  enterprise | No | Yes  enterprise | No | No |
| Custom HTML & CSS | Yes  pro | Yes  pro | Yes  starter | Yes  pro | Yes  business | No | No |
| Remove branding | Yes  pro | Yes  pro | Yes  bronze | Yes  pro | Yes  plus | Yes  Individual Advantage | No |
| Custom email domains | Yes  pro | Yes  business | No | No | No | No | Yes  Business Starter |
| Form themes | No | No | Yes  starter | No | No | No | No |
| Analytics |
| Submission results and reports | Yes | Yes | Yes  starter | Yes | Yes | Yes | Yes |
| AI report insights | No | Yes  pro | No | No | Yes  business | Yes  Individual Advantage | Yes  Business Standard |
| Paperform analytics | Yes  business | Yes  pro | No | No | No | No | No |
| Google Analytics & Facebook Pixel | Yes | Yes  pro | No | Yes  pro | Yes  basic | No | No |
| Custom analytics scripts | Yes  business | Yes  pro | No | No | Yes  basic | No | No |
| Partial submissions | Yes  business | Yes  pro | No | No | Yes  plus | Yes  Individual Advantage | No |
| Drop-off analysis | No | Yes  pro | No | No | Yes  business | No | No |
| Form analytics | No | No | Yes  starter | No | No | No | No |
| Google Analytics integration | No | No | Yes  starter | No | No | No | No |
| Cross-form Insights dashboard | No | No | No | No | Yes  business | No | No |
| Benchmarks | No | No | No | No | No | No | No |
| Collaboration |
| Multi-user accounts | Yes | Yes  pro | Yes  bronze | Yes  pro | Yes  plus | Yes  Team Advantage | Yes |
| User permissions and management | Yes | Yes  pro | Yes  enterprise | Yes  team | Yes  plus | Yes  Team Advantage | Yes |
| Advanced permissions & admin | Yes  team | Yes  enterprise | Yes  enterprise | Yes  enterprise | Yes  enterprise | Yes  enterprise | Yes  Business Starter |
| Form sharing (templates) | Yes | Yes | No | Yes | Yes | Yes  Team Advantage | Yes |
| Spaces and tag management | Yes | Yes | No | No | No | No | No |
| Form sharing | No | No | Yes  starter | No | No | No | No |
| Assign forms | No | No | Yes  enterprise | No | No | No | No |
| Workspace organization | No | No | No | No | Yes | No | No |
| Review Sessions | No | No | No | No | No | Yes  Team Advantage | No |
| Persistent Magic Link | No | No | No | No | No | Yes  Team Advantage | No |
| Security |
| SOC 2 Type II | Yes | Yes | Yes  enterprise | No | Yes | Yes | Yes |
| HIPAA compliance / BAA | No | No | No | No | No | No | No |
| ISO 27001 | No | No | No | No | Yes | No | No |
| Audit logs | Yes  enterprise | No | No | No | No | No | No |
| GDPR compliant | Yes | Yes | Yes  starter | Yes | Yes | Yes | Yes |
| SSL encryption | Yes | Yes | Yes  starter | Yes | Yes | Yes | Yes |
| Two-factor authentication | Yes | Yes | Yes  starter | Yes | Yes | Yes | Yes |
| Enforce 2FA for all users | Yes  team | Yes  business | No | No | No | Yes  enterprise | Yes  Business Starter |
| SSO (SAML) | Yes  enterprise | Yes  business | Yes  enterprise | Yes  enterprise | Yes  enterprise | Yes  enterprise | Yes  Business Plus |
| reCAPTCHA | Yes  starter | Yes | Yes  starter | Yes | Yes  business | Yes | No |
| Local data residency | Yes  enterprise | Yes  enterprise | No | No | No | Yes  enterprise | Yes  Business Plus |
| Custom S3 storage (BYO) | Yes | Yes  business | No | No | No | No | No |
| HIPAA compliant | No | No | Yes  gold | No | Yes  enterprise | No | No |
| 256-bit SSL | No | No | Yes  starter | No | No | No | No |
| Data residency | No | No | Yes  enterprise | No | No | No | No |
| Form encryption | No | No | Yes  starter | No | No | No | No |
| PCI DSS | No | No | Yes  starter | No | Yes | No | No |
| Integrations & API |
| Native integrations | 50+ | 4,000+ | 150+ (starter) | No | 120+ (basic) | 200+ | No |
| Zapier | Yes | Yes | Yes  starter | Yes | Yes  basic | Yes | Yes |
| Make (Integromat) | Yes | Yes | Yes  starter | Yes | Yes  basic | Yes | Yes |
| Webhooks | Yes | Yes  pro | Yes  starter | Yes | Yes  basic | Yes  Individual Advantage | No |
| Standard API | Yes | Yes  pro | No | Yes | No | Yes  Individual Advantage | Yes |
| Business API | No | Yes  business | No | No | No | Yes  enterprise | No |
| WordPress plugin | Yes | Yes | Yes  starter | Yes | Yes | No | No |
| oEmbed support | Yes | Yes | No | Yes | No | No | No |
| API | No | No | Yes  starter | No | Yes  basic | No | No |
| Smartsheet integration | No | No | Yes  starter | No | No | No | No |
| Canvas LMS integration | No | No | Yes  enterprise | No | No | No | No |
| Salesforce AppExchange | No | No | Yes  starter | No | No | No | No |
| Embed options | No | No | Yes  starter | No | Yes | No | No |
| Mobile apps | No | No | Yes  starter | No | No | No | No |
| MCP connector (AI app access) | No | No | No | Yes  pro | No | No | No |
| Claude / MCP server | No | No | No | No | Yes  basic | No | No |
| AI data enrichment | No | No | No | No | Yes  growth | No | No |
| Automations integrations (Contacts & Automations) | No | No | No | No | Yes  growth | No | No |
| Claude (Anthropic) integration | No | No | No | No | No | Yes  Individual Advantage | No |
| ChatGPT integration | No | No | No | No | No | Yes | No |
| Gemini integration | No | No | No | No | No | No | No |
| HRIS integrations (Workday, BambooHR) | No | No | No | No | No | Yes | No |

## Pricing Comparison

Fillout's published prices are the annual rates, and monthly billing runs roughly 20% higher: Starter $19 against $15, Pro $49 against $40, Business $89 against $75, Team bundle $300 against $250. Compare the response ceiling next to the price rather than the price alone.

 ![Fillout pricing page](/images/form-builders/fillout/screenshot-pricing.png)

*Fillout's tiers: Free at 1,000 responses, Starter at 2,000, Pro at 5,000, and unlimited only from Business at $75/month annually.*
  Compare With
#### Paperform
Free plan 7 days trial Free Free forms: Unlimited submissions: 30/month storage: Unlimited users: Unlimited file uploads: 100 MB Pro $59 /mo $49 /mo billed annually forms: Unlimited submissions: Unlimited storage: Unlimited users: Unlimited file uploads: 10 GB Business $149 /mo $124 /mo billed annually forms: Unlimited submissions: Unlimited storage: Unlimited users: Unlimited file uploads: 100 GB Verified 2026-09-22
#### Fillout
Free plan Free Free forms: Unlimited submissions: 1,000/month storage: N/A users: Unlimited file uploads: 20 MB per file Starter $19 /mo $15 /mo billed annually forms: Unlimited submissions: 2,000/month storage: N/A users: Unlimited file uploads: 20 MB per file Pro $49 /mo $40 /mo billed annually forms: Unlimited submissions: 5,000/month storage: N/A users: Unlimited file uploads: 20 MB per file Business $89 /mo $75 /mo billed annually forms: Unlimited submissions: Unlimited storage: N/A users: Unlimited file uploads: 1 GB+ Team bundle $300 /mo $250 /mo billed annually forms: Unlimited submissions: Unlimited storage: 1,000,000 records users: Unlimited file uploads: 1 GB+ Verified 2026-09-22
| Product | Plan | Monthly Price | Annual Price (per month) | Free Plan | Free Trial | Limits |
| --- | --- | --- | --- | --- | --- | --- |
| Fillout | Free | Free | Free | Yes | No | forms: Unlimited, submissions: 1,000/month, storage: N/A, users: Unlimited, file uploads: 20 MB per file |
| Fillout | Starter | $19/mo | $15/mo billed annually | forms: Unlimited, submissions: 2,000/month, storage: N/A, users: Unlimited, file uploads: 20 MB per file |
| Fillout | Pro | $49/mo | $40/mo billed annually | forms: Unlimited, submissions: 5,000/month, storage: N/A, users: Unlimited, file uploads: 20 MB per file |
| Fillout | Business | $89/mo | $75/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: N/A, users: Unlimited, file uploads: 1 GB+ |
| Fillout | Team bundle | $300/mo | $250/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: 1,000,000 records, users: Unlimited, file uploads: 1 GB+ |
| Paperform | Free | Free | Free | Yes | 7 days | forms: Unlimited, submissions: 30/month, storage: Unlimited, users: Unlimited, file uploads: 100 MB |
| Paperform | Pro | $59/mo | $49/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: Unlimited, users: Unlimited, file uploads: 10 GB |
| Paperform | Business | $149/mo | $124/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: Unlimited, users: Unlimited, file uploads: 100 GB |
| Jotform | Starter | Free | Free | Yes | No | forms: 5, submissions: 100/month, storage: 100 MB, users: 1 |
| Jotform | Bronze | $39/mo | $34/mo billed annually | forms: 25, submissions: 1,000/month, storage: 1 GB, users: 1 |
| Jotform | Silver | $49/mo | $39/mo billed annually | forms: 50, submissions: 2,500/month, storage: 10 GB, users: 1 |
| Jotform | Gold | $129/mo | $99/mo billed annually | forms: 100, submissions: 10,000/month, storage: 100 GB, users: 1 |
| Cognito Forms | Individual (Free) | Free | Free | Yes | 14 days | forms: Unlimited, submissions: 100 entries/month, storage: 100 MB, users: 1 |
| Cognito Forms | Pro | $24/mo | $19/mo billed annually | forms: Unlimited, submissions: 2,000 entries/month, storage: 1 GB, users: 2 |
| Cognito Forms | Team | $49/mo | $39/mo billed annually | forms: Unlimited, submissions: 10,000 entries/month, storage: 10 GB, users: 5 |
| Cognito Forms | Enterprise | $174/mo | $129/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: 100 GB, users: 20 |
| Typeform | Free | Free | Free | Yes | No | forms: 10, submissions: 10/month, users: 1 |
| Typeform | Basic | $39/mo | $28/mo billed annually | forms: Unlimited, submissions: 100/month, users: 1 |
| Typeform | Plus | $79/mo | $56/mo billed annually | forms: Unlimited, submissions: 1,000/month, users: 3 |
| Typeform | Business | $129/mo | $91/mo billed annually | forms: Unlimited, submissions: 10,000/month, users: 5 |
| Typeform | Growth Flow | $379/mo | $266/mo billed annually | forms: Unlimited, submissions: 10,000/month, users: 5 |
| Typeform | Talent | $169/mo | $119/mo billed annually | forms: Unlimited, users: HR teams |
| SurveyMonkey | Basic (Free) | Free | Free | Yes | No | forms: Unlimited, submissions: Limited per survey (exact number now only shown after sign-up/login), storage: N/A, users: 1 |
| SurveyMonkey | Individual Advantage | Free | $32/mo billed annually | forms: Unlimited, submissions: 15,000 per year, storage: N/A, users: 1 |
| SurveyMonkey | Individual Premier | Free | $99/mo billed annually | forms: Unlimited, submissions: 40,000 per year, storage: N/A, users: 1 |
| SurveyMonkey | Team Advantage | Free | $30/mo billed annually | forms: Unlimited, submissions: 50,000 per year (shared), storage: N/A, users: 3 minimum |
| SurveyMonkey | Team Premier | Free | $92/mo billed annually | forms: Unlimited, submissions: 100,000 per year (shared), storage: N/A, users: 3 minimum |
| Google Forms | Free (Personal) | Free | Free | Yes | 14 days | forms: Unlimited, submissions: Unlimited, storage: 15 GB (shared across Google Drive), users: 1, file uploads: Included in 15 GB storage |
| Google Forms | Business Starter | $8.4/mo | $7/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: 30 GB per user, users: Up to 300, file uploads: Included in storage |
| Google Forms | Business Standard | $16.8/mo | $14/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: 2 TB per user, users: Up to 300, file uploads: Included in storage |
| Google Forms | Business Plus | $26.4/mo | $22/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: 5 TB per user, users: Up to 300, file uploads: Included in storage |

## Review Ratings Across Platforms

Fillout rates 4.6 on G2 across 30 reviews and 5.0 on Product Hunt across 13, but only 4.0 on Capterra across 4 reviews, with support at 3.8 and value for money at 3.5, and 3.5 on Trustpilot across 48 reviews after a fall from 4.7. Recent Trustpilot complaints centre on automated systems flagging and blocking accounts.
    Paperform  4.82 / 5 (498 reviews)        G2  4.8 (78)   Capterra  4.8 (104)   GetApp  4.9 (104)   Trustpilot  4.8 (212)      Jotform  4.64 / 5 (13,280 reviews)        G2  4.7 (5,595)   Capterra  4.7 (2,926)   GetApp  4.7 (2,926)   Trustpilot  4.3 (1,833)      Google Forms  4.63 / 5 (66,020 reviews)        Capterra  4.7 (11,572)   GetApp  4.7 (11,500)   G2  4.6 (42,000)   TrustRadius  4.3 (948)      SurveyMonkey  4.45 / 5 (46,330 reviews)        G2  4.4 (23,525)   Capterra  4.6 (10,508)   GetApp  4.6 (10,508)   TrustRadius  4.2 (721)   Trustpilot  2.7 (1,068)      Cognito Forms  4.35 / 5 (998 reviews)        G2  4.5 (90)   Capterra  4.7 (216)   GetApp  4.7 (216)   Trustpilot  4 (476)      Typeform  4.21 / 5 (3,735 reviews)        G2  4.5 (1,002)   Capterra  4.7 (979)   GetApp  4.7 (979)   Trustpilot  2.6 (775)      Fillout  4.07 / 5 (95 reviews)        G2  4.6 (30)   Capterra  4 (4)   Trustpilot  3.5 (48)   ProductHunt  5 (13)
## Verdict: Which Fillout Alternative Should You Choose?

Almost nobody leaves Fillout because the builder let them down. They leave because a number moved: the response count, the support queue, or the invoice once the Conversion Kit was added.

If any of those is your reason, **Paperform** is the recommendation. Submissions and seats are unlimited on paid plans within fair use, so growth stops being a billing event. Priority human support is in the price rather than behind the Business tier, which is the difference that shows up on your worst day rather than your best one. One subscription covers forms, Papersign and Stepper, so there is no Conversion Kit, no second credit pool and no parent platform to be migrated into. Ten years bootstrapped and profitable is the quieter part of the pitch, and the part that matters most if these forms are becoming a system of record.

If the blocker is narrower, take the tool that removes it. **Jotform** for payments beyond Stripe or a signed BAA. **Cognito Forms** for serious calculation work in regulated territory on a small budget. **Typeform** for the conversational format, provided your volumes are genuinely low. **SurveyMonkey** if what you actually need is research rather than intake. **Google Forms** if the free tier was the whole appeal.

And if you are sending a few hundred responses a month through a Stripe checkout, stay on Fillout. Its free plan and $15 Starter tier are the better economics at that size, and paying $49 for capability you will not use makes nobody's case. Come back the month the response counter starts deciding your budget. Paperform's 7-day trial needs no card. For a wider view of the field, see our [best form builders](/form-builders/best-form-builders/) roundup.

## Frequently Asked Questions

What happens when my Fillout form passes 5,000 responses in a month?

Pro tops out at 5,000 responses a month, so you either move to Business at $75/month billed annually, an 87% jump from Pro's $40, or buy a bulk submission pack. Fillout confirms in its pricing FAQ that forms keep collecting rather than being cut off, which is decent behaviour, but the per-unit price of those packs is not published, so you cannot budget the overage in advance. **Paperform** Pro at $49/month billed annually carries unlimited submissions within fair use, so the busiest month of the year costs what the quietest one did.

Do I have to pay for Fillout Business just to see why my form is leaking conversions?

Yes. Form analytics, conversion tracking, drop-off reporting, partial submissions and the Meta Pixel all sit on the Business tier at $75/month billed annually. That is the same tier that lifts the response cap, so the diagnostic tools arrive bundled with volume you may not want yet. **Paperform** Pro includes analytics, drop-off tracking, partial submissions and AI report insights on day one, and the reporting covers Papersign signature completion and Stepper workflow runs in the same place, so a stall halfway through a signing flow is as visible as a stall on question three.

Is the Fillout Conversion Kit worth $100 a month on top of a plan?

It depends on what it replaces. The Conversion Kit bundles abandonment recovery, drop-off notifications, Clearbit enrichment at 300 lookups a month, lead scoring and routing, autofill, email validation, OTP verification and ad-platform conversion tracking, and Fillout covers the underlying third-party costs, which is fair value if you would otherwise buy an enrichment tool separately. The arithmetic is the problem: Business plus the Kit is $175/month before anything is signed. **Paperform** Business is $124/month billed annually with routing through Stepper, conditional follow-up emails, 4000+ integrations, 100 signed documents a month and SSO already in the price.

Can I take PayPal or Square payments in Fillout?

No. Fillout is Stripe-only. Stripe brings cards, ACH, Affirm and Stripe Link with discount codes and free trials, and Fillout adds no fees of its own as an official Stripe partner, so for a Stripe shop it is a clean setup. If your finance team banks through PayPal, Square or Braintree, there is no route. **Paperform** supports five gateways (Stripe, PayPal, Square, Braintree and Google Pay) with products, subscriptions, coupons, tax, quotes and refunds behind them. **Jotform** is the outlier at 40+ processors including regional gateways, available on every plan.

What does the Zite rebrand mean for existing Fillout customers?

Fillout now trades as "Fillout (by Zite)", with the legal entity listed as Restly, Inc. DBA Zite. The security documentation, help centre, changelog and AI credit pool have all moved to Zite, the parent app, database and workflow platform, and the top self-serve tier is a $250/month Team bundle of both products. Nothing has been taken away from the form builder, but buyers who wanted a form builder are now being sold into a wider platform, and the changelog they read is largely about a product they did not buy. **Paperform** 's three products were built under one roof with one account, one dashboard and one bill, and there is no parent brand to migrate into.

Is Fillout HIPAA compliant?

No. Fillout holds SOC 2 Type 2 and GDPR, with 256-bit AES encryption, SAML SSO on Enterprise, and a choice of hosted region (USA, EU, UK, Australia or Canada) plus an option to store submissions only in external storage. It is not HIPAA compliant and does not sign BAAs. **Paperform** is in the same position: SOC 2 Type II, GDPR and CCPA, with SSO and enforced 2FA on Business, but no HIPAA and no BAAs. If protected health information is in scope, the alternatives on this page that can sign are **Jotform** (Gold, $99/month annually), **Cognito Forms**, **Typeform** on Business, **SurveyMonkey** on Enterprise and **Google Forms** under a Workspace BAA.

How good is Fillout support, and what does it cost to get a human?

Priority support is a Business-tier line item at $75/month, and dedicated support is an Enterprise conversation with a custom agreement behind it. Below that you are in the standard queue. Capterra's small sample rates Fillout's customer support 3.8 and value for money 3.5, and recent Trustpilot complaints describe automated systems flagging and blocking accounts, which is exactly the situation where a fast human matters most. **Paperform** puts live chat with its Customer Success team in every plan, rates 4.7 on Capterra and 4.9 on GetApp for support, and does not sell onboarding back as a separate enablement fee at signing.

Which Fillout alternative is cheapest if I only send a few hundred responses a month?

Fillout, and we will not pretend otherwise. The free plan carries 1,000 responses a month with unlimited forms, unlimited seats, conditional logic, calculations, PDF generation, Stripe payments and 50+ native integrations, and Starter is $15/month billed annually if you need the paid question types. Nothing on this page beats that at low volume. **Cognito Forms** Pro is the next rung at $19/month annually for 2,000 entries and 2 users. **Paperform** has no sub-$30 option: Pro is $59/month, or $49/month billed annually. For a simple form at small volume, use the simple tool.

Can any alternative replace Fillout’s Airtable and Notion integrations?

Fillout's Airtable connector is genuinely one of the best in the category, because it updates existing records rather than only creating new ones, and Notion, SmartSuite and Google Sheets are handled with similar care. **Paperform** connects to Airtable, Notion, Google Sheets and about 4000 other services through native connectors, Stepper workflows, Zapier, Make, webhooks and a REST API, and Stepper can read and write records as a step in a longer process rather than as a one-shot push on submit. If a database round trip is the entire job, Fillout does it well. If the record update is step two of six, the workflow engine is the thing to compare.

Fillout was founded in 2022. Does vendor age matter for a form builder?

It matters once the forms become a system of record. Fillout is four years old, seed funded and now operating inside the Zite platform, with 30 G2 reviews at 4.6, 4 Capterra reviews at 4.0 and a Trustpilot average that has fallen from 4.7 to 3.5 across 48 reviews. That is a thin and softening evidence base to read before committing a signing and workflow stack. **Paperform** has been shipping since 2016, ten years, bootstrapped and profitable, with no outside investors steering the roadmap and no acquisition to absorb. **Jotform** is the other long bootstrapped record here at 20 years. **SurveyMonkey** dates to 1999 but is now owned by private equity firm Symphony Technology Group.

Does Fillout have a mobile editor or a document-style builder?

Neither. Fillout is a conventional drag-and-drop builder with no document-style free-text editing, no one-question-at-a-time guided mode and no mobile editing app. Its Form Agent chat assistant will add fields, write page logic, create calculations and edit the theme for you, which covers a lot of the same ground faster. **Paperform** builds forms as a document, dropping questions into prose alongside Unsplash and Giphy images, GIFs and video, and can flip the same form into Guided Mode without a rebuild. Paperform has no mobile editor either, so on that specific point the two are level. **Jotform** is the one here with native mobile apps for building and managing forms.

## Sources & References

 1. [Fillout Review 2026: We Tested Everything (Builder, Integrations, Automations & Real ROI)](https://hackceleration.com/fillout-review/) — Hackceleration, 2026
2. [Fillout Reviews: Is This Form Builder Actually Worth Paying For?](https://filipkonecny.com/2026/03/26/fillout-reviews/) — Filip Konecny, 2026
3. [Fillout Review (2026): A Modern Free Form Builder Tested](https://freeformbuilders.com/fillout-review/) — FreeFormBuilders, 2026
4. [Fillout reviews and ratings](https://www.g2.com/products/fillout/reviews) — G2, 2026

Last updated September 22, 2026

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