---
title: "Gravity Forms vs Tally: Which Is Better in 2026? | Paperform"
description: Gravity Forms vs Tally compared on pricing, payments, calculations, integrations and compliance. A 2026 look at a WordPress plugin against a free hosted form builder.
url: "https://paperform.com/form-builders/gravity-forms-vs-tally"
type: static
generatedAt: "2026-10-12T00:05:05.212Z"
---

![](/images/og/form-builders/gravity-forms-vs-tally.png)

# Gravity Forms vs Tally: Which Is Better in 2026?

Gravity Forms is a WordPress plugin from $59/year with four payment gateways and 500+ developer hooks, but it needs a site you host and patch. Tally is a hosted builder with unlimited free forms and submissions under fair use, though it takes Stripe only. Neither holds SOC 2.

This is less a feature fight than a question about where your forms should live. Gravity Forms, shipping since 2008 from Virginia Beach and now running on more than five million sites, assumes you already own a WordPress installation and want the form to be part of it: same database, same login, same server, same deploy. Tally, six years old and built by about ten people in Ghent, assumes the opposite. You want a link, you want it now, and you do not want to think about a server ever again.

Both are unusually good at their chosen half of that split, which is why the comparison is worth making carefully rather than by price. The thing that decides it is rarely a field type. It is whether someone on your team is willing to own a WordPress stack.

### Quick verdict

Choose Gravity Forms if:

 - Your site already runs on self-hosted WordPress and someone maintains it
 - You need PayPal or Square, not just Stripe
 - Entry data has to sit in your own database on your own infrastructure
 - A developer will extend the forms with hooks, filters or a custom add-on

Choose Tally if:

 - You want a form live in ten minutes with no site and no hosting bill
 - Responses need to land in Notion, Airtable or Google Sheets
 - Non-technical people will build and edit the forms themselves
 - Budget is genuinely zero and the form ends at the submit button

## Feature comparison

Every category from the September 2026 audit of both products, side by side.

| Feature | Gravity Forms | Tally |
| --- | --- | --- |
| Form Building |
| Drag-and-drop builder | Yes  Basic | No |
| AI form creation | Yes  Basic | Yes |
| 30+ field types | Yes  Basic | No |
| Multi-page forms | Yes  Basic | Yes |
| Guided mode (one question at a time) | Yes  Elite | No |
| Conditional logic | Yes  Basic | Yes |
| Calculations field | Yes  Basic | Yes |
| AI calculations assistant | No | No |
| Scoring | Yes  Elite | Yes |
| Answer piping | Yes  Basic | Yes |
| Pre-filling and hidden fields | Yes  Basic | Yes |
| Save and resume | Yes  Basic | No |
| Auto-close by number | No | Yes |
| Auto-close by date | No | Yes |
| Appointment/booking field | No | No |
| Signature field | Yes  Elite | Yes |
| Color picker field | No | No |
| API-powered dropdowns | No | No |
| Google address search | No | No |
| Document-style editor | No | Yes |
| Field types | No | 20+ |
| Formula editor | No | Yes |
| File uploads | No | Yes |
| Import from other form builders | No | Yes |
| PDF generation | No | Yes |
| Payments |
| Stripe payments | Yes  Pro | Yes |
| PayPal payments | Yes  Pro | No |
| Square payments | Yes  Pro | No |
| Braintree payments | No | No |
| Google Pay | Yes  Pro | No |
| Product sales (eCommerce) | Yes  Basic | Yes |
| Subscriptions | Yes  Pro | Yes |
| Coupons and discounts | Yes  Elite | No |
| Custom pricing rules | No | Yes |
| Tax calculations | No | No |
| Quotes/invoices | No | No |
| Refunds | Yes  Pro | No |
| 3D Secure | Yes  Pro | No |
| Design & Customization |
| Template gallery | Yes  Basic | Yes |
| Rich media (images, GIFs, videos) | Yes  Basic | Yes |
| Unsplash and Giphy integration | No | No |
| Image editor | No | No |
| Language translation | Yes  Basic | Yes |
| Advanced theming | Yes  Basic | Yes  pro |
| Custom form URL | No | Yes |
| Custom domains | No | Yes  pro |
| Custom HTML & CSS | Yes  Basic | Yes  pro |
| Remove branding | Yes  Basic | Yes  pro |
| Custom email domains | Yes  Elite | Yes  pro |
| Adobe Creative Cloud | No | No |
| Analytics |
| Submission results and reports | Yes  Basic | Yes |
| AI report insights | No | No |
| Paperform analytics | No | Yes  pro |
| Google Analytics & Facebook Pixel | Yes  Elite | Yes  pro |
| Custom analytics scripts | Yes  Basic | No |
| Partial submissions | Yes  Elite | Yes  pro |
| Answer Insights | No | Yes |
| Collaboration |
| Multi-user accounts | Yes  Basic | Yes  pro |
| User permissions and management | Yes  Basic | Yes  pro |
| Advanced permissions & admin | No | No |
| Form sharing (templates) | Yes  Basic | Yes |
| Spaces and tag management | No | Yes  pro |
| Security |
| SOC 2 Type II | No | No |
| GDPR compliant | Yes  Basic | Yes |
| SSL encryption | Yes  Basic | Yes |
| Two-factor authentication | No | No |
| Enforce 2FA for all users | No | No |
| SSO (SAML) | No | No |
| reCAPTCHA | Yes  Basic | Yes |
| Local data residency | Yes  Basic | Yes |
| Custom S3 storage (BYO) | No | No |
| Integrations & API |
| 50+ official add-ons | Yes  Basic | No |
| Zapier | Yes  Pro | Yes |
| Make (Integromat) | No | Yes |
| Webhooks | Yes  Elite | Yes |
| MCP server (AI assistant access) | Yes  Basic | No |
| Standard API | Yes  Basic | Yes |
| Business API | No | No |
| WordPress plugin | Yes  Basic | Yes |
| oEmbed support | No | Yes |
| Stepper workflow automation | No | No |
| Native integrations | No | 17+ |
| AI assistant connectors (MCP / ChatGPT / Claude) | No | Yes |
| Integration failure alerts | No | Yes |

## The five dimensions that decide it

### Pricing

Gravity Forms costs $59 to $259 a year with no free plan and no free trial; Tally costs $0 for unlimited forms and submissions, or $24 a month billed annually for Pro. Those two sentences are not comparable on their own, because the Gravity Forms number is a licence and the Tally number is a whole service. Gravity Forms bills per site: Basic covers one, Pro covers three at $159/year, Elite covers unlimited sites at $259/year, and a registered nonprofit gets Elite-level features on three sites for $129/year. On top of that sits hosting, and often a maintenance retainer, and sometimes a Gravity Wiz or GravityKit renewal for the capability the core plugin left out.

Tally's meter is simpler because there is barely one. Forms and submissions are unlimited on every tier including free, bounded only by a published fair use policy, and seats are unlimited on the paid tiers. Pro at $29/month ($24 annually) buys branding removal, custom domains, custom CSS, workspaces with access management, visit and drop-off analytics and partial submissions. Business at $89/month ($74 annually) adds data retention controls, email verification and 90-day version history. There is no enterprise tier above it.

 ![Gravity Forms pricing page](/images/form-builders/gravity-forms/screenshot-pricing.png)

*Gravity Forms licences are annual and priced by the number of sites they cover, verified September 2026.*
  Compare With
#### Gravity Forms
Basic — $59 /mo billed annually forms: Unlimited submissions: Unlimited storage: WordPress database (self-hosted) users: Unlimited (WordPress users) Pro — $159 /mo billed annually forms: Unlimited submissions: Unlimited storage: WordPress database (self-hosted) users: Unlimited (WordPress users) Elite — $259 /mo billed annually forms: Unlimited submissions: Unlimited storage: WordPress database (self-hosted) users: Unlimited (WordPress users) Nonprofit — $129 /mo billed annually forms: Unlimited submissions: Unlimited storage: WordPress database (self-hosted) users: Unlimited (WordPress users) Verified 2026-09-22
#### Tally
Free plan Free Free forms: Unlimited submissions: Unlimited storage: N/A users: 1 file uploads: 10 MB per file Pro $29 /mo $24 /mo billed annually forms: Unlimited submissions: Unlimited storage: N/A users: Unlimited file uploads: Unlimited Business $89 /mo $74 /mo billed annually forms: Unlimited submissions: Unlimited storage: N/A users: Unlimited Verified 2026-09-22
| Product | Plan | Monthly Price | Annual Price (per month) | Free Plan | Free Trial | Limits |
| --- | --- | --- | --- | --- | --- | --- |
| Gravity Forms | Basic | Not listed | $59/mo billed annually | No | No | forms: Unlimited, submissions: Unlimited, storage: WordPress database (self-hosted), users: Unlimited (WordPress users) |
| Gravity Forms | Pro | Not listed | $159/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: WordPress database (self-hosted), users: Unlimited (WordPress users) |
| Gravity Forms | Elite | Not listed | $259/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: WordPress database (self-hosted), users: Unlimited (WordPress users) |
| Gravity Forms | Nonprofit | Not listed | $129/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: WordPress database (self-hosted), users: Unlimited (WordPress users) |
| Tally | Free | Free | Free | Yes | No | forms: Unlimited, submissions: Unlimited, storage: N/A, users: 1, file uploads: 10 MB per file |
| Tally | Pro | $29/mo | $24/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: N/A, users: Unlimited, file uploads: Unlimited |
| Tally | Business | $89/mo | $74/mo billed annually | forms: Unlimited, submissions: Unlimited, storage: N/A, users: Unlimited |

### Integrations and API

Tally publishes 1,000+ integrations; Gravity Forms publishes roughly 50 official add-ons plus 500+ developer hooks and a REST API. Breadth and depth sit on opposite sides. Tally's native connections to Notion, Airtable, Google Sheets, Slack and Coda work on the free plan, and Zapier, Make, n8n, Pipedream and SHA256-signed webhooks fill the rest. Gravity Forms has first-party add-ons for Mailchimp, HubSpot, ActiveCampaign and Salesforce that go deeper than a generic connector, but there is no official Make integration, and webhooks are Elite-only, which turns a routine data push into a $259/year decision. Both now speak MCP: Gravity Forms 3.1 added a server so Claude or Cursor can build forms, and Tally ships an MCP server, a ChatGPT plugin and a verified Claude connector.

### Conditional logic and calculations

Both products do conditional logic on their entry tier, and Tally has the better calculation engine of the two. Gravity Forms shows and hides fields, sections, pages and buttons with AND/OR rules but no native nesting, and its calculations are merge-tag arithmetic with no IF functions. Tally branches blocks, pipes answers and, since June 2026, offers a real formula editor with multi-operation expressions, @-mention field references and live validation, all free. Tally AI will also build the form from a description or repair a broken logic rule from the chat panel at no cost, where Gravity Forms has no AI inside the product at all and expects you to bring an assistant of your own through MCP.

### Payments

Gravity Forms supports four payment routes (Stripe, PayPal, Square and Google Pay via Stripe wallets); Tally supports one, Stripe. Gravity Forms also brings the commerce furniture around them: Product, Option, Quantity, Shipping and Total fields, subscriptions on all three gateways, in-dashboard refunds, 3D Secure and coupon codes on Elite. Tally does one-off payments and Stripe subscriptions with dynamic amounts from its calculator, and stops there: no coupons, no refunds, no 3D Secure, no invoicing. Neither calculates tax. The tier placement flips the advantage for small buyers, since Tally takes money on a free account while Gravity Forms Basic cannot take money at all.

### Compliance

Gravity Forms and Tally are both GDPR compliant, and neither holds SOC 2, ISO 27001, CCPA or HIPAA. Gravity Forms documentation states outright that it does not offer a BAA, and entries sit unencrypted in the WordPress database, so compliance is whatever your hosting and your plugins make it. Tally is hosted in the EU with data residency, which answers a common European procurement question, but it has no SSO and no 2FA on any plan including Business. Neither product can be put in front of a healthcare workload, and a serious enterprise security review will stall on both.

## Where Gravity Forms is the better product

 ![Gravity Forms homepage](/images/form-builders/gravity-forms/screenshot-homepage.png)

*Gravity Forms presents itself as the form layer of a WordPress site rather than a separate service.*

Ownership is the honest headline. Submissions land in your database, on your server, under your backup policy, with no vendor holding the only copy. For a membership organisation, a government contractor or anyone whose legal team asks where the data physically sits, that answer is worth more than any feature. Tally can tell you the data is in the EU. Gravity Forms lets you point at the machine.

Extensibility is the second. 500+ actions and filters, the Add-On Framework and a REST API mean a developer can make the form do genuinely unusual things: write to another table, call an internal service on submit, alter validation per user role. The third-party market that grew around this is large, with Gravity Wiz, GravityKit and CosmicGiant selling capability the core product omits. IsItWP rates it 4.6 and reviewers keep landing in the same place: the most powerful form tool inside WordPress, with a learning curve to match.

Then the commercial depth. Order forms with quantities and shipping, three gateways with subscriptions and refunds, quizzes with weighted scoring and letter grades, and user registration all ship as first-party add-ons. FatLab's review makes the case for it on reliability rather than novelty, recommending it to associations and nonprofits that need infrastructure they can depend on for years, and 240 G2 reviews at 4.7 across eighteen years support that.

## Where Tally is the better product

 ![Tally homepage](/images/form-builders/tally/screenshot-homepage.png)

*Tally opens straight into a Notion-style editor, with no signup required to build a first form.*

For a straightforward form that ends at the submit button, Tally is simply a good choice, and its free plan is the most generous in the category. Unlimited forms, unlimited submissions under fair use, conditional logic, calculations, Stripe payments, e-signatures, file uploads, 45+ languages and the Notion, Airtable and Zapier connections all cost nothing. Gravity Forms has no free plan and no trial, only a demo and a 30-day money-back guarantee, so the first honest comparison for a small team is $0 against $59/year plus hosting.

The editor is the other reason people stay. You type on the page and insert blocks with a slash the way you would in Notion, and the result looks contemporary without anyone touching CSS. Gravity Forms builds in the WordPress admin, ships two themes and about fifteen templates, and reviewers routinely call the interface dated and the styling work fiddly. Tally then stacks AI on top at no charge: Tally AI builds, edits, brands, translates and debugs forms from plain language on every plan, including free, which is a capability Gravity Forms has no in-product answer to.

Speed of adoption follows from both. Nothing to install, nothing to update, nothing to break when WordPress core ships a release. A marketer can publish a working form on a custom domain, watch drop-off analytics on Pro and route responses into Notion without asking a developer for anything. Users reward it: 4.8 on G2 across 97 reviews, 4.9 on Capterra, and a 4.9 value-for-money sub-score that is among the highest in the category. Hackceleration's aggregate of fifteen user reviews averages 4.9 and singles out the speed and the free plan.

## See Tally in action
   ![(iframe)](https://www.youtube.com/embed/t1Xo30cPCcs)

"How to Build Online Form - Tally Forms Tutorial" by Kevin Stratvert, a beginner walkthrough that shows how little setup stands between a blank page and a live form.

## Where Gravity Forms falls short in this matchup

The licence is the small part of the bill. A Gravity Forms form needs WordPress, which needs hosting, core updates, PHP version management, plugin conflict testing, security patching and backups, and all of that lands on someone in your organisation. Tally's equivalent maintenance cost is zero. Against a free product, the comparison is not $59 against $0; it is $59 plus an ongoing operational commitment against $0 and no commitment at all.

Tier placement compounds it. Signatures, quizzes, surveys, conversational forms, partial entries, webhooks, coupons and the Google Analytics add-on are Elite-only at $259/year, and payments do not appear until Pro at $159/year. Tally puts signatures, quiz scoring, auto-close rules, piping and webhooks on the free tier. There is no mobile editor, no native app, no workspace or folder structure for organising forms, and no built-in charting: entries live in a wp-admin table, and visual reporting means buying GFChart. The ownership change in 2025 also moved the roadmap out of founder hands, which is worth weighing on a tool you expect to run for a decade.

## Where Tally falls short in this matchup

Stripe or nothing is the hard edge, and it disqualifies Tally outright for anyone standing on PayPal or Square. Alongside it: no coupons, no refunds, no 3D Secure, no tax, no invoicing. Gravity Forms is unambiguously the stronger commerce tool here, provided you are on Pro or above. Tally also has no save and resume for respondents, no booking field, no guided one-question-at-a-time mode and no Google address autocomplete, each survivable alone and collectively the difference between a form and a real intake process.

Governance is the larger gap. No SOC 2, no SSO, no 2FA, not even on the $89/month Business plan, and no dedicated support tier at any price from a team of roughly ten. Its weakest published score is customer support at 4.5 on G2, and its Trustpilot average is 3.8 across 22 reviews against Gravity Forms' 4.5. Hackceleration's review also flags conditional logic on large branching forms as hard to debug, since there is no visual logic map. And the free plan's "unlimited" now carries a fair use policy linked from the pricing page, which is fair enough but worth reading before you plan a campaign around it.

## What users say
    Tally  4.73 / 5 (201 reviews)        G2  4.8 (97)   Capterra  4.9 (41)   GetApp  4.9 (41)   Trustpilot  3.8 (22)      Gravity Forms  4.63 / 5 (522 reviews)        G2  4.7 (240)   Capterra  4.6 (91)   GetApp  4.6 (91)   Trustpilot  4.5 (100)
Tally scores higher and Gravity Forms has been scored longer. Tally sits at 4.8 on G2 (97 reviews) and 4.9 on Capterra (41 reviews), with ease of use at 4.8 and value for money at 4.9. Gravity Forms sits at 4.7 on G2 (240 reviews) and 4.6 on Capterra (91 reviews), with its lowest sub-scores on customer support at 4.4 and value for money at 4.3. The criticisms are consistent across sources: Gravity Forms is powerful and dated with a learning curve non-technical users feel, Tally is fast and loved with a ceiling people hit once the work grows past a form.

## Consider Paperform

The shared limit here is what happens after submit. Gravity Forms sells you the field and leaves the signature, the approval chain, the routing and the reporting to add-ons you buy, host and patch yourself. Tally hands the response to Zapier, Make or n8n and stops. Either way you become the integration layer between the form, the signing tool, the automation tool and the invoices for all three. [Paperform](https://paperform.com) is built for the case where that layer should not exist: one subscription covers Paperform for forms, Papersign for eSignatures and Stepper for workflow automation, hosted, with nothing to update.

Say the price plainly first. Paperform Pro is $59/month, or $49/month billed annually, and Business is $149/month, or $124/month annually. Both of these products undercut that, one of them to zero. If the job is a contact form on a WordPress site, buy the Gravity Forms licence. If the job is a survey or a signup that ends at the submit button, use Tally and do not spend the $49. We would rather point you there than argue otherwise.

The $49 earns itself when the work becomes a process: several brands or clients to keep separate, payments with real pricing logic behind them, a contract that has to be signed and filed, an approval with a person at each step, or a compliance checklist someone else wrote. Paperform's calculations are Excel-style and are not confined to totals; one formula decides whether a question or a whole page appears, which conditional email fires, what is pushed to an integration and what the success page says. Payments run through Stripe, PayPal, Square, Braintree and Google Pay with subscriptions, coupons, tax rules and product management, which is broader than either product here. There are 4000+ integrations, 10 workspaces on Business for keeping client work apart, SSO and the Business API, and a 7-day trial with no card.

Pricing is the structural argument. Submissions and seats are unlimited on the paid plans within fair use, so a campaign that works is not a billing event and the eighth person to need access costs nothing. Support is in the seat price rather than a separate enablement fee: Priority on Pro, First Priority on Business. Paperform has been shipping since 2016, bootstrapped and profitable, still run by the people who started it, which reads differently next to a 2025 acquisition. Two caveats worth stating: Stepper automation credits are metered at 20,000 on Pro even though submissions are not, and Paperform is SOC 2 Type II, GDPR and CCPA compliant but is not HIPAA compliant and signs no BAAs. For more, see [Gravity Forms alternatives](/form-builders/gravity-forms-alternatives/), [Tally alternatives](/form-builders/tally-alternatives/), the head-to-head at [Paperform vs Tally](/form-builders/paperform-vs-tally/), or the full [best form builders](/form-builders/best-form-builders/) ranking.

## The verdict

Pick Gravity Forms if WordPress is already your platform and you want the form to belong to it. Data in your own database, four payment gateways with real commerce fields, 500+ hooks for a developer to build against, and eighteen years of stability. Accept the dated admin interface, the Elite tier standing between you and half the feature list, the absence of any AI inside the product, and the standing maintenance obligation that comes with self-hosting.

Pick Tally if you want a good form live today for nothing. The editor is a pleasure, the free plan is the most generous in the category, the AI is free and useful, and responses flow into Notion or Airtable without a middleman. Accept Stripe-only payments, no SSO or 2FA even at the top tier, no save and resume, and a small team behind the support queue.

Pick Paperform when the form is the first step of something longer, and you would rather buy the forms, the signatures and the automation once than assemble them from three vendors and maintain the joins yourself.

## Frequently Asked Questions

Can I use Gravity Forms without WordPress, the way I can use Tally?

No. Gravity Forms is a commercial WordPress plugin and it requires a self-hosted WordPress installation to run at all. There are no standalone hosted form pages and no external form URLs, so every form lives on a site you maintain. Tally is cloud-only, hosted in the EU, with a shareable form link the moment you start typing and no account needed to build the first one. If you do not already run WordPress, the Gravity Forms licence is only part of the cost: hosting, updates, backups and security patching come with it.

Which is cheaper over a year, Gravity Forms or Tally?

It depends on whether you count the stack. Gravity Forms Basic is $59/year, Pro $159/year and Elite $259/year, all with unlimited forms and entries, but payments start at Pro and signatures, quizzes, webhooks, coupons and partial entries all sit on Elite. Tally is $0 for unlimited forms and submissions under its fair use policy, $29/month ($24 billed annually) for Pro and $89/month ($74 annually) for Business. Tally free beats any Gravity Forms tier on cash cost. Gravity Forms Elite at $259/year is cheaper than Tally Pro at $288/year, but only if the WordPress hosting underneath it already exists and someone is already paid to look after it.

Does Tally or Gravity Forms handle payments better?

Gravity Forms, on gateway choice. It supports Stripe, PayPal, Square and Google Pay through Stripe wallets, with subscriptions, in-dashboard refunds, 3D Secure, coupon codes on Elite and dedicated Product, Option, Quantity, Shipping and Total pricing fields. Tally supports Stripe and nothing else, with subscriptions but no coupons, no refunds, no 3D Secure and no tax handling. Neither calculates tax. The catch on the Gravity Forms side is the tier: payments require Pro at $159/year, so the Basic licence cannot take money at all, while Tally takes Stripe payments on the free plan.

Will Gravity Forms or Tally pass a SOC 2 security questionnaire?

Neither. Tally publishes GDPR compliance and EU hosting with no SOC 2, no ISO 27001, no SSO and no 2FA at any tier including Business at $89/month. Gravity Forms holds no SOC 2 or ISO 27001 either, states plainly in its documentation that it does not offer a BAA, and stores entries unencrypted in your WordPress database. Both are GDPR compliant and neither is HIPAA compliant. With Gravity Forms you can at least answer hosting and data-residency questions yourself, because the infrastructure is yours, but describing your own hosting is not an attestation and a reviewer asking for SOC 2 Type II will not accept it from either product.

Are Tally calculations more capable than Gravity Forms calculations?

Tally is ahead for most people. Its formula editor, shipped in June 2026, supports multi-operation expressions, @-mention field references, text concatenation and real-time validation, and it is on the free plan. Gravity Forms calculations are merge-tag arithmetic on number fields, with no IF functions and no nested formulas; conditionals and exponents mean buying the third-party Gravity Wiz Advanced Calculations perk from a vendor who is not Rocketgenius, on its own renewal. Both stop short of spreadsheet-grade logic that drives more than a total.

Which one has more integrations, Gravity Forms or Tally?

Tally lists 1,000+ integrations against roughly 50 official Gravity Forms add-ons, and both expose a REST API. The counts describe two different shapes. Tally connects natively to Notion, Google Sheets, Airtable, Slack and Coda, then reaches the rest through Zapier, Make, n8n, Pipedream and signed webhooks, all available free. Gravity Forms has deep first-party add-ons for Mailchimp, HubSpot, ActiveCampaign, Salesforce and Zapier, 500+ developer hooks, and no official Make integration at all, so reaching Make means Elite plus webhooks plus a Make subscription. Gravity Forms also shipped an MCP server in version 3.1, letting an external AI assistant build forms and read entries.

Gravity Forms has been around since 2008 and Tally since 2020. Does that matter?

It matters differently than the dates suggest. Gravity Forms has eighteen years behind it, 5+ million active sites and a 4.7 G2 rating, but Rocketgenius was acquired in 2025, so the roadmap now sits with an owner rather than the founders, and several of the add-ons real processes depend on are commercial products from independent vendors who can stop maintaining them. Tally is six years old, bootstrapped, run by a team of around ten in Ghent, and rates 4.8 on G2 and 4.9 on Capterra. The younger company is the more independent one. The question to ask of each is not who has lasted longest but who still answers to the same people and what happens to your process if a third-party add-on goes quiet.

## Sources & References

 1. [Gravity Forms Review: Is It Still Worth the Price in 2026?](https://fatlabwebsupport.com/blog/website-support/gravity-forms-review/) — FatLab Web Support, 2026
2. [Gravity Forms Review 2026: Is It Worth Your Money?](https://www.isitwp.com/wordpress-plugins/gravity-forms/) — IsItWP, 2026
3. [Tally Review 2026: Honest Verdict + 15 Real User Reviews](https://hackceleration.com/labs/review/tally) — Hackceleration, 2026
4. [Honest Review of Tally Forms, from an AI SaaS developer](https://medium.com/firebird-technologies/honest-review-of-tally-forms-from-an-ai-saas-developer-5bfeeddb699c) — Medium (FireBird Technologies), 2026

Last updated September 22, 2026

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